Social Media (Newsletter Specialist)

Manila - Philippines

Monthly Salary: PHP 6 - 6

Posted on: 3 days ago

Vacancies: 1 Vacancy

Job Summary

This is a remote position.

Part-time arrangement (around 20 hours per week) with potential to increase to full-time based on performance and workload.

This role will focus on managing our social media channels (Facebook Instagram LinkedIn TikTok) and preparing regular email newsletters for few brands.

Key Responsibilities:

1. Social Media Management

Manage and schedule posts for Facebook Instagram LinkedIn and TikTok for both Hercules Gazebo and Hercules Store.
Follow the content calendar and ensure consistent posting (minimum 45 posts per week per brand).
Create engaging captions hashtags and calls-to-action for each post.
Collaborate with the Marketing Manager and Graphic Designer on visuals videos and promotional creatives.
Monitor comments messages and engagement forward relevant inquiries to sales or marketing teams.
Research and apply trends (e.g. seasonal promotions event-based marketing user-generated content).

2. Newsletter & Email Marketing

Prepare weekly or bi-weekly newsletters via platforms such as Mailchimp or HubSpot.
Segment email lists for different audiences (e.g. Mitre 10 customers schools clubs trade customers).
Ensure newsletters include strong visuals call-to-actions and links to current promotions or blog articles.
Track open rates click rates and conversions and provide simple monthly reports.

3. Content Planning & Coordination

Work with the Marketing Manager to maintain a monthly content plan covering:
Product highlights
Customer stories/testimonials
Promotions and new arrivals
Educational content (How to choose your gazebo Setup tips etc.)
Maintain shared folders and update the content archive on Teams/Drive.
Ensure all content is consistent with Hercules brand guidelines and tone.

4. Analytics & Reporting

Provide weekly updates on post performance engagement growth and audience reach.
Suggest adjustments based on performance metrics (best-performing times post types hashtags).
Report monthly on newsletter performance and recommendations for improvement.

5. Collaboration & Improvement

Coordinate with outsourced SEO/AdWords specialists to align campaigns and landing pages.
Communicate with the in-house sales and marketing team to highlight ongoing promotions or events.
Continuously improve templates post formats and newsletter layouts for better performance.

Requirements

Proven experience in social media content creation and scheduling (Facebook Instagram LinkedIn TikTok).
Experience with email marketing platforms such as Mailchimp Klaviyo or HubSpot.
Strong writing and communication skills in English.
Basic graphic design knowledge (Canva or similar).
Familiarity with Google Analytics Meta Business Suite or similar for reporting.
Highly organized with the ability to manage multiple content schedules.
Reliable internet and strong attention to deadlines.

Independent Contractor Perks

Permanent work-from-home setup
Immediate hiring

ZR28473JOB

Required Skills:

Requirements Proven experience in social media content creation and scheduling (Facebook Instagram LinkedIn TikTok). Experience with email marketing platforms such as Mailchimp Klaviyo or HubSpot. Strong writing and communication skills in English. Basic graphic design knowledge (Canva or similar). Familiarity with Google Analytics Meta Business Suite or similar for reporting. Highly organized with the ability to manage multiple content schedules. Reliable internet and strong attention to deadlines.

This is a remote position.Part-time arrangement (around 20 hours per week) with potential to increase to full-time based on performance and workload. This role will focus on managing our social media channels (Facebook Instagram LinkedIn TikTok) and preparing regular email newsletters for fe...