Senior Digital Brand Marketing (RunTrainKids), Singapore (SEA&I)

WHO YOULL WORK WITH

This role reports to the Manager of Digital Brand Marketing for Southeast Asia & India (SEA&I) and sits within the SEA&I Digital Marketing team. It partners closely with Brand Retail Media and Creative teams as well as cross-functional groups across SEA&I and Asia Pacific & Latin America (APLA). Youll also manage agencies and external partners.

WHO WE ARE LOOKING FOR

Nike is seeking a seasoned digital brand marketer with a passion for sport and culture especially Running and Training. This individual thrives in a fast-paced collaborative environment and brings strategic thinking creativity and data-driven insights to the table. They know how to craft disruptive digital strategies that connect authentically with athletes* and communities balancing brand storytelling with business impact. The ideal candidate is agile detail-oriented and obsessed with delivering breakthrough experiences across Nikes digital ecosystem.

Key Qualifications:

• Based in Singapore

• Minimum of 3 years of marketing experience including significant exposure to digital/app marketing

• Bachelors degree in marketing Communications or related field.

• Proven ability to lead and execute high-impact marketing campaigns; sports-related experience is a plus

• Expertise in marketing analytics and creative planning with a test-and-learn mindset

WHAT YOULL WORK ON

Youll lead digital brand plans for Running Training and Nike Kids in SEA&Icreating bold ideas and orchestrating end-to-end digital experiences that ignite the brand and drive growth.

Core Responsibilities:

• Lead and integrate digital brand strategy for Running Training and Nike Kids focusing on seasonal concepts product marketing and athlete moments

• Create compelling hooks to bring consumers on-platform to experience Nike products stories and communities

• Own the end-to-end execution of integrated digital marketing plans across Nike-owned platforms and digital partnersfrom brief to go-live

• Act as subject matter expert for Nike App and key social platforms leveraging capabilities to enhance brand experience

• Collaborate with cross-functional teams and external agencies to amplify brand moments and bring initiatives to life

• Stay ahead of industry sport and marketplace trends to inform plans and create authentic consumer connections