Senior Marketing Project Manager
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Job Location:
San Diego, CA - USA
Monthly Salary:
$ 88200 - 132400
Posted on:
2 hours ago
Vacancies:
1 Vacancy
Job Summary
What if the work you did every day could impact the lives of people you know Or all of humanityAt Illumina we are expanding access to genomic technology to realize health equity for billions of people around the world. Our efforts enable life-changing discoveries that are transforming human health through the early detection and diagnosis of diseases and new treatment options for patients.Working at Illumina means being part of something bigger than yourself. Every person in every role has the opportunity to make a difference. Surrounded by extraordinary people inspiring leaders and world changing projects you will do more and become more than you ever thought possible.
We are a company deeply rooted in belonging promoting an inclusive environment where employees feel valued and empowered to contribute to our mission. Built on a strong foundation Illumina has always prioritized openness collaboration and seeking alternative perspectives to propel innovation in genomics. We are proud to confirm a zero-net gap in pay regardless of gender ethnicity or race. We also have several Employee Resource Groups (ERG) that deliver career development experiences increase cultural awareness and offer opportunities to engage in social responsibility. We are proud to be an equal opportunity employer committed to providing employment opportunity regardless of sex race creed color gender religion marital status domestic partner status age national origin or ancestry physical or mental disability medical condition sexual orientation pregnancy military or veteran status citizenship status and genetic information. Illumina conducts background checks on applicants for whom a conditional offer of employment has been made. Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable local state and federal laws. Background check results may potentially result in the withdrawal of a conditional offer of employment. The background check process and any decisions made as a result shall be made in accordance with all applicable local state and federal laws. Illumina prohibits the use of generative artificial intelligence (AI) in the application and interview process. If you require accommodation to complete the application or interview process please contact To learn more visit: The position will be posted until a final candidate is selected or the requisition has a sufficient number of qualified applicants. This role is not eligible for visa sponsorship.
We are seeking a Senior Marketing Project Manager with digital program expertise to lead integrated marketing and digital initiatives. This role combines project management and digital strategy to optimize campaign execution enhance user experience and drive innovation across regional programs.
Tasks and Responsibilities
- Manage marketing projects and digital programs from planning through execution.
- Execute and optimize campaigns across major paid media platforms (LinkedIn Campaign Manager Google Ads Meta Business Suite) and explore emerging channels for growth opportunities.
- Develop and implement integrated marketing strategies and multi-channel campaigns.
- Possess expertise in lead nurtures guiding prospects through tailored customer journeys and targeted marketing content to maximize engagement and conversion.
- Lead A/B testing and optimization initiatives for paid media campaigns including audience segmentation creative variations and landing page performance. Select and deploy optimal content for each channel; manage regional digital assets including websites.
- Provide recommendations on budget allocation across paid media channels to maximize ROI while tracking spend and performance.
- Localize content in partnership with global and regional teams ensuring alignment with guidelines. Creatively market content across paid channels ensuring messaging resonates with target audiences and drives engagement.
- Consolidate best practices and facilitate cross-regional adoption of technology and channels.
- Track campaign execution manage budgets and report ROI. Report on key performance indicators (KPIs) for paid media campaigns including CTR CPL conversion rates and pipeline contribution.
Preferred Experience & Skills
- 5 years of experience in marketing or digital programs.
- Bachelors degree required; MBA or advanced degree preferred. Degree in Business Marketing Technical field or Life Sciences is a plus.
- Proven track record in project management and digital program execution.
- Experience with CRM marketing automation and MarTech systems.
- Seeking a self-starter with strong analytical organizational and problem-solving skills.
- Excellent communication and interpersonal skills; ability to work cross-functionally.
- High emotional intelligence and adaptability in dynamic environments.
- Proficiency in Microsoft Office; Hive9 WorkFront and experience a plus.
- Must be local to San Diego or willing to relocate.
We are a company deeply rooted in belonging promoting an inclusive environment where employees feel valued and empowered to contribute to our mission. Built on a strong foundation Illumina has always prioritized openness collaboration and seeking alternative perspectives to propel innovation in genomics. We are proud to confirm a zero-net gap in pay regardless of gender ethnicity or race. We also have several Employee Resource Groups (ERG) that deliver career development experiences increase cultural awareness and offer opportunities to engage in social responsibility. We are proud to be an equal opportunity employer committed to providing employment opportunity regardless of sex race creed color gender religion marital status domestic partner status age national origin or ancestry physical or mental disability medical condition sexual orientation pregnancy military or veteran status citizenship status and genetic information. Illumina conducts background checks on applicants for whom a conditional offer of employment has been made. Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable local state and federal laws. Background check results may potentially result in the withdrawal of a conditional offer of employment. The background check process and any decisions made as a result shall be made in accordance with all applicable local state and federal laws. Illumina prohibits the use of generative artificial intelligence (AI) in the application and interview process. If you require accommodation to complete the application or interview process please contact To learn more visit: The position will be posted until a final candidate is selected or the requisition has a sufficient number of qualified applicants. This role is not eligible for visa sponsorship.
Required Experience:
Senior IC
Key Skills
- Marketing
- Google Docs
- Website Management
- Trello
- Basecamp
- Multichannel Marketing
- Project Management
- Affiliate Marketing
- Project Management Software
- Microsoft Project
- Project Coordination
- Google Suite
