Theatrical Marketing Manager, Amazon MGM Studios

Amazon MGM Studios is seeking a dynamic Marketing Manager to design and implement innovative marketing campaigns for our theatrical releases for Australia and New Zealand. Reporting to the Head of Theatrical Marketing (Australia NZ & Asia) this role combines analytical prowess with creative vision to develop strategies that drive audience engagement and box office performance.

Key job responsibilities
Strategy & Planning
Develop comprehensive marketing strategies and activation plans for high-profile theatrical film campaigns
Manage and optimise marketing budgets for assigned titles
Analyse market trends and audience insights to refine campaign positioning
Establish and monitor campaign KPIs and success metrics in collaboration with senior leadership
Drive innovation in audience engagement strategies and emerging technologies

Creative Execution
Lead creative direction across all marketing assets and brand touchpoints
Oversee localisation of marketing materials and coordinate with International teams to optimise and customise for local market
Maintain brand consistency while ensuring maximum creative impact
Direct and manage relationships with external creative partners

Media & Partnerships
Develop and execute comprehensive strategic media plans spanning traditional digital and emerging platforms for assigned films
Collaborate with media agencies on campaign optimisation
Foster strategic brand media and co-promotional partnerships
Align with International Media lead on best practices

Experiential Marketing & Events
Spearhead special projects and events to drive awareness
Manage external agencies and stakeholders in campaign execution

Cross-Functional Leadership
Partner with Content Manager on campaign development
Coordinate with key stakeholders including distribution PR digital and international teams
Ensure optimal theatrical visibility through distribution channels
Provide creative leadership and inspire innovative solutions

- 5 years experience in theatrical marketing or high-profile content marketing within the entertainment media or creative industries
- Experience in end-to-end campaign development
- Experience in traditional and digital advertising channels
- Strong stakeholder management and cross-functional collaboration skills
- Excellence in communication presentation and organization

- Outstanding problem-solving capabilities
- Confident group presenter and collaborator
- Strong verbal and written communication skills
- Creative thinking and innovative approach to campaigns
- Adaptability and superior multitasking abilities
- Passionate knowledge of media movies and entertainment
- Bachelors degree in marketing business or related field

Acknowledgement of country:
In the spirit of reconciliation Amazon acknowledges the Traditional Custodians of country throughout Australia and their connections to land sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.

IDE statement:
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.