Field Marketing Manager (fmd)

About the Opportunity

Contentful is looking for aField Marketing Manager (f/m/d) to join our Marketing organisation in EMEA on our Growth & Performance this role you will assist in developing marketing programs for our go-to-market team to increase awareness drive engagement build and progress pipeline. Working closely with the sales teams you will drive regional events and execute campaigns in order to support our efforts.

The successful candidate will be a key player in working with cross-functional teams that engage key accounts and support Contentfuls commitment to build trust and credibility as a disrupter in the DXP market. The role will be heavily focused on driving business growth by building brand awareness and generating marketing leads via multiple marketing channels including a heavy events execution portfolio virtual programming and field activities.

What to expect

• Collaborate with our sales teams and marketing stakeholders to identify target audiences and execute field marketing strategies to suggest build and execute campaigns to support our pipeline development
• Own Commercial Segment marketing activities for EMEA
• Assist in developing and executing localised/regional marketing campaigns aligning them with broader marketing objectives to drive engagement and generate leads
• Manage all aspects of event coordination in defining key objectives materials creation event messaging/marketing signage giveaways contract negotiation vendor relations site selection registration agenda scheduling staffing on-site production and F&B & logistics.
• Conduct post-event/campaign evaluations and ROI analysis; report and share results and recommendations with sales and marketing teams
• Strategise order and deliver promotional items to support sales & events
• Maintain event and campaign documents - budgets calendars checklists run-of-shows etc
• Complete quarterly budget reviews and ROI analysis; incorporate findings and feedback to further refine programming tasks
• Achieve benchmarked ROI metrics by working with the sales and demand generation teams managing and analyzing campaign data in Salesforce
• Successfully prioritise and manage multiple projects simultaneously while meeting deadlines and budgets
• Comfortable driving recurring team calls presenting campaign initiatives and soliciting feedback from both recaps to stakeholders and an executive leadership audience

What you need to be successful

• Bachelors degree
• 2- 5 years of B2B working experience in the field marketing or experiential marketing space or equivalent in an adjacent marketing function
• Passionate about the role field marketing plays and excited to bring new and fresh ideas to Contentful
• Ability to execute cohesive event strategies including messaging audience and execution with creative flair
• Able to work independently and in a group setting
• Must work well in a dynamic and fast-paced environment; able to multitask and effectively manage time
• Acute attention to detail; demonstrated ability for accuracy and thoroughness
• Experience working with internal and external clients
• Proven negotiation problem-solving organization and project management skills
• Creativity in delivering results with constrained budgets
• Self-motivated and proactive with a desire to grow and learn in a fast-paced environment.
• Knowledge of the customer experience landscape is preferred
• Knowledge of Marketo and Salesforce is not required but desirable
• Ability to travel domestically as required; some international travel may occur in the future as well

Whats in it for you

Who are we

Contentful is a leading digital experience platform that helps modern businesses meet the growing demand for engaging personalized content at scale. By blending composability with native AI capabilities Contentful enables dynamic personalization automated content delivery and real-time experimentation powering next-generation digital experiences across brands regions and channels for more than 4200 organizations worldwide. More than 700 people from more than 70 nations contribute their energy and creativity to Contentful working from hubs in Berlin Denver San Francisco London New York and distributed worldwide.

Everyone is welcome here!

Everyone is welcome here is a celebrated component of our culture. At Contentful we strive to create an inclusive environment that empowers our employees. We believe that our products and services benefit from our diverse backgrounds and experiences and we are proud to be an equal opportunity employer. All qualified applications will receive consideration for employment without regard to race color national origin religion sexual orientation gender gender identity age physical disability or length of time spent unemployed. We invite you to apply and join us!

If you need reasonable accommodations at any point during the application or interview process please let your recruiting coordinator know.

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