Digital Marketing Associate Manager

Our work is guided by our purpose: creating an energy-resilient world for a better future. This purpose embodies the legacy we bring with more than 100 years as the global leader in energy resilience delivering solutions critical to sustain and improve life.

Our teams have the opportunity to provide a critical resource energy that ensures safety security and independence for people around the world. Our team members are focused on pushing boundaries continuing to innovate in an ever-changing landscape and keeping up with the pace required to create solutions for todays world demands.

Our product range includes engines generators power conversion UPS systems EV components and electrification solutions microgrid controls and management and clean energy solutions that serve a broad spectrum of OEM residential industrial and commercial customers. At Rehlko you have the freedom to identify create and deliver solutions large and small that help people and communities thrive in the moments that matter.

At Rehlko our team members are the essential energy that powers our organizations success. We are committed to fostering a safe and sustainable work environment where safety is everyones responsibility. We empower every team member to actively participate in our Zero Is Possible safety culture by encouraging open communication proactively reporting hazards following protocols and suggesting improvements. Join us in creating an energy resilient world for a better future!

What We Offer

At Rehlko our Total Rewards programs are designed to accelerate growth energize performance and support a culture of inclusion at every stage of life and work. We offer total rewards that are easily understood recognize results enable career mobility and reflect our commitment to valuing diverse needs in a fast-moving world. We provide:

• Competitive compensation and benefits

• Work-life flexibility

• Recognition and rewards

• Development and career opportunities

• A safe and inclusive workplace

Why You Will Love this Job

Rehlko is seeking a strategic data-driven and technically skilled Digital Marketing Associate Manager to join our Enterprise Digital Marketing team with a dedicated focus on the Power Systems business. This role is ideal for a digital marketer who thrives in a fast-paced collaborative environment and is passionate about leveraging analytics technology and innovation to drive measurable business impact.

As the Product Owner for the Power Systems global websites you will lead the strategy planning execution and optimization of digital experiences that align with business objectives and brand positioning. You will be responsible for driving data-informed decision-making by analyzing user behavior traffic patterns and conversion metrics to identify opportunities for addition you will enhance SEO performance through rigorous keyword research competitive analysis and continuous monitoring of search trends while leveraging AI-driven search and personalization to improve content discoverability and user engagement.

This role also involves managing and optimizing digital platforms to increase traffic engagement and conversion rates as well as monitoring performance dashboards to track KPIs measure ROI and communicate insights to stakeholders.

Success in this position requires strong collaboration with marketing product and IT teams to implement data-backed strategies that improve digital experiences and deliver tangible business outcomes. Ideal candidates will combine strategic thinking with strong analytical capabilities proficiency in digital marketing tools and a passion for using data to shape impactful digital experiences.

Specific Responsibilities:

Website product ownership

• Lead the strategy planning execution and optimization of global Power Systems websites to deliver seamless digital experiences aligned with business objectives and brand positioning.

• Develop and present clear KPIs and measurable cost-saving projections to justify and guide the consolidation of websites into a unified global experience.

• Own and manage the Power Systems digital roadmap driving continuous improvement innovation and alignment with long-term product vision.

• Serve as Product Owner for business-specific digital enhancements and agile team(s) ensuring solutions address business-relevant problems and deliver measurable value.

• Foster strong relationships with cross-functional teams and key stakeholders to understand needs remove barriers and ensure successful collaboration.

• Demonstrate strong communication skills to clearly express ideas interpret feedback and translate requirements into actionable plans.

• Apply deep knowledge of B2B website operations and business processes to guide strategic decisions and optimize digital performance.

Analytics & SEO management

• Drive global website strategy and execution including technical SEO and AI-powered search optimization to enhance discoverability and user experience.

• Leverage analytics tools such as Google Analytics and Semrush to monitor performance identify trends and make data-driven decisions that improve traffic engagement and conversion rates.

Digital platform management

• Execute and oversee website translations digital asset management and product updates ensuring accuracy consistency and compliance with GDPR and global standards.

• Manage the Power Systems instance of Salesforce Marketing Cloud driving consistent compliant customer communications and maximizing platform capabilities to support business objectives.

• Develop and implement strategies to fully leverage Marketing Cloud enabling advanced segmentation automation and personalization to enhance customer engagement and deliver measurable ROI.

Requirements:

• Bachelors degree in Marketing Digital Marketing Business or a related field.

• 6 years of experience in digital marketing website management or product ownership.

• Ability to define KPIs measure ROI and confidently present insights to stakeholders.

• Excellent communication and collaboration skills with a global mindset.

• Strong analytical skills and experienceintechnicalSEO and analytics tools( AnalyticsSemrush).

• Solidunderstanding ofdigitalplatforms integration technologiesAIand digital best practices.

• Familiarity with AI-driven search personalization strategies and advanced technical SEO.

• Proven experience in product ownership and/or working within Agile/Scrum methodologies including managing product delivery timelines.

• Salesforce (Sales Cloud & Marketing Cloud) experience is a plus.

• B2B experience in manufacturing sector.

Applicants must be authorized to work in the US without requiring sponsorship now or in the future.

About Us

Rehlkoproudly offers a rich history steeped in creativity and commitment to our associates and communities along with competitive benefits and PurposeCreating an energy resilient world for a better futureand Values: Curiosity Trust Pace and Excellence are important cultural components that shape the way we work and relate to one another. Learn more about Rehlko at addition to the investment in your development Rehlko offers a benefits package including a competitive salary health vision dental 401(k) with Rehlkomatching and more!

Rehlko is an equal opportunity employer that prohibits discrimination and will make decisions regarding employment opportunities including but not limited to hiring job assignment compensation promotion benefits training discipline and termination without regard to race creed color ethnicity religion sex pregnancy childbirth or related medical conditions genetic information age national origin citizenship ancestry caste mental or physical disability marital or familial status sexual orientation gender identity or expression genetic information political belief or affiliation union membership status military status veteran status or any other characteristic protected by national state local or other applicable laws.

Americans with Disabilities Act (ADA)

It is the policy of Rehlko to comply with all applicable provisions of the Americans with Disabilities Act (ADA) and corresponding national state local or other applicable laws. Rehlko will not discriminate against any qualified associate or applicant with respect to any terms privileges or conditions of employment because of a persons physical or mental disability. Rehlko will provide a reasonable accommodation to associates or applicants with disabilities in accordance with applicable laws. If you have a disability and require an accommodation in the application process or during the course of employment please contact Rehlko is an equal opportunity/affirmative action employer.

Our Values

Curiosity Seek learn share

Trust Go farther together

Pace Focus to go faster

Excellence Find the win every day