Head of Brand & Product Marketing

Cantina

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profile Job Location:

Los Angeles, CA - USA

profile Monthly Salary: $ 160000 - 240000
Posted on: 5 hours ago
Vacancies: 1 Vacancy

Department:

Marketing

Job Summary

About Cantina Labs:

Cantina Labs is a social AI company developing a suite of advanced real-time models that push the boundaries of expression personality and realism. We bring characters to life transforming how people tell stories connect and create. We build and power ecosystems. Cantina our flagship social AI platform is just the beginning.

If youre excited about the potential AI has to shape human creativity and social interactions join us in building the future.

About the Role:

Cantina is creating a new medium for expression: lifelike AI characters that give every creator unlimited leverage and freedom. Through characters people can extend themselves explore new creative ideas and directions take more risks and communicate without the constraints of likeness or time.

As our first Head of Brand & Product Marketing you will define how Cantina is understoodacross the product the company and the market. Blending classic marketing communications leadership with nuanced product-centric storytelling youll own brand identity product marketing social presence and content strategy working closely with product and design to articulate what makes Cantina unique and help attract and onboard the next generation of creators.

What Youll Do:

  • Own Cantinas marketing communications strategy including brand identity narrative and messaging shaping how we look sound and are perceived across all public touchpoints.

  • Define the product marketing lexicon including naming messaging and in-app language across features and workflows.

  • Lead content strategy across owned and external channels (organic/paid)driving awareness of Cantina to creators and helping them understand how to use and be successful on the platform.

  • Guide social presence ensuring a clear compelling point of view and consistent storytelling across platforms that reaches our target audiences.

  • Partner closely with product design and leadership to articulate our core value propositionsboth in-app and in external storefronts (website app store).

What Youll Bring:

  • 7 years building and leading brand marketing or communications functions within consumer tech creative tools or multifaceted consumer applications.

  • A strong blend of creative and product-oriented thinking when it comes to marketing communicationsable to move beyond aesthetics into clear storytelling messaging hierarchy and narrative structure.

  • Proven ability to translate technical or abstract concepts into simple compelling language that educates and drives adoption.

  • Experience owning social and content ecosystems with a strong sense for how to show up on modern platforms.

  • Hands-on builder mindsetcomfortable operating with a lean team collaborating with embedded and external creative resources and scaling the function as needed.

Location:

Los Angeles CA preferred followed by Brooklyn NY and San Francisco CA. We are open to candidates anywhere in the U.S. but proximity to one of our office hubs is a plus.

Compensation:

The anticipated annual base salary range for this role is between $160000-$240000. This role will also be eligible for an annual bonus and equity package. When determining compensation a number of factors will be considered including skills experience job scope location and competitive compensation market data.

Benefits:

  • Competitive salary and generous company equity

  • Medical dental and vision insurance 99.99% of premiums covered by Cantina

  • 42 days of paid time off including:

    • 15 PTO days

    • 10 sick days

    • 15 company holidays

    • 2 floating holidays

  • Generous parental leave & fertility support

  • 401(k) retirement savings plan

  • Lifestyle spending account $500/month to use however youd like

  • Complimentary lunch and snacks for in-office employees

  • One Medical membership and more!


Required Experience:

Director

About Cantina Labs:Cantina Labs is a social AI company developing a suite of advanced real-time models that push the boundaries of expression personality and realism. We bring characters to life transforming how people tell stories connect and create. We build and power ecosystems. Cantina our flags...
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Key Skills

  • Digital Marketing
  • Performance Marketing
  • B2B Sales
  • Marketing
  • SAAS
  • Growing Experience
  • Customer Acquisition
  • Multichannel Marketing
  • Affiliate Marketing
  • Team Management
  • Public Speaking
  • Lead Generation

About Company

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A new social platform where you can create, share, and interact with Al bots live with friends.

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