Head of Pipeline Generation

BlueOptima

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profile Job Location:

London - UK

profile Monthly Salary: Not Disclosed
Posted on: 3 hours ago
Vacancies: 1 Vacancy

Department:

Sales

Job Summary

We are seeking an experienced Head of Pipeline Generation to join our team and run our Marketing and SDR team. The goal is to improve unit economics and combine both teams to unlock growth potential across our enterprise target accounts.. Your success will be deeply tied to understanding our target audience leverage cutting edge technologies to scale and drive impactful messaging that creates conversations. Join us in redefining how we generate pipeline and play a part in their success to transform to high performing software development organisations.

Roles and Responsibilities:

  • User Content Messaging: Craft compelling product positioning and messaging that resonates with our customers differentiates our products from competitors and effectively communicates value propositions.
  • Go-to-Market Strategy: Collaborate with cross-functional teams including product sales marketing and other teams to develop and execute go-to-market strategies for new product launches and feature releases. Create marketing plans campaigns and revenue enablement materials to support product launches ensuring effective positioning messaging and marketing strategies tailored to the respective audiences.
  • Demand Generation: Drive a multichannel ABM strategy that combines the entire organization to achieve our revenue goals
  • SDR Management: Manage the day-to-day operations of the SDR team and implement strategies to enhance performance.
  • Metrics and Reporting: Define key performance indicators (KPIs) and track the performance of the marketing and SDR team.

Qualifications :

  • 4 years of experience in a Marketing role within the SaaS enterprise software space.
  • 2-4 years of experience in managing an SDR function or equivalent sales roles.
  • Experience building relationships across organisations and creating a collaborative environment with multiple stakeholders.
  • Demonstrable track record of executing end to end marketing campaigns in an enterprise environment
  • Familiarity with sales enablement and working closely with all revenue teams
  • Results-oriented mindset with a focus on driving revenue growth and achieving business objectives.
  • Strong analytical skills accustomed to using data and insights to make decisions specifically manage a team by using numbers and drive accountability.
  • Data-driven with a passion for software products and technology.

Desirable:

  • Experience with growth experiments.
  • Managing GTM strategies across different products in different lifecycle stages.
  • Experience or interest in programming.

Additional Information :

Culture and Growth: 

  • Global team with a creative innovative and welcoming mindset
  • Rapid career growth and opportunity to be an outstanding and visible contributor to the companys success
  • Freedom to create your own success story in a high performance environment
  • Training programs and Personal Development Plans for each employee

Benefits:

  • 32 days of holidays (including bank holidays)
  • Work from Home Equipment allowance
  • Flexible Work from Home - 2 days remote a week 3 days in office
  • Flexible Work from Long Distance - 4 weeks a year 
  • 12 Weeks Paid Maternity and Paternity Leave 
  • Pet friendly office 
  • Sponsored Learning Opportunities
  • Cycle2work scheme
  • Team Socials
  • Annual Leave purchase (up to 5 extra days)

Stay connected with us on LinkedIn or keep an eye on our career page for future opportunities!


Remote Work :

No


Employment Type :

Full-time

We are seeking an experienced Head of Pipeline Generation to join our team and run our Marketing and SDR team. The goal is to improve unit economics and combine both teams to unlock growth potential across our enterprise target accounts.. Your success will be deeply tied to understanding our target ...
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About Company

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BlueOptima's analytics platform empowers software developers and their companies to create better software in the most time and cost-efficient way. The first solution of its kind, BlueOptima provides insight based on the world’s only objective software developer productivity metrics: ... View more

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