Director, Social Media
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Job Location:
Houston, MS - USA
Monthly Salary:
Not Disclosed
Posted on:
10 hours ago
Vacancies:
1 Vacancy
Job Summary
Were looking for a Director of Social Media someone who works well in a fast-paced this position youll be responsible for shaping and executing our social media strategy advancing community engagement reputation management and brand storytelling across all platforms. As part of one of the nations premier pediatric health systems with a growing global presence this leader ensures that every digital interaction reflects the organizations mission to improve pediatric health and well-being. Youll lead a creative data-driven team to deliver authentic stories build trusted online
communities and elevate the health systems voice as a national and international leader in pediatric care innovation and advocacy.
Think youve got what it takes
Job Duties & Responsibilities
Develops and implements a forward-looking social media strategy that supports enterprise goals in reputation brand awareness thought leadership and community engagement
Leads the direction tone and visual identity of all enterprise-level social channels (e.g. Facebook Instagram LinkedIn YouTube)
Fosters authentic two-way engagement with patients families staff and communities through meaningful content and dialogue
Lead proactive social listening to identify emerging issues public sentiment and opportunities for engagement
Oversees creation of emotionally resonant storytelling that showcases the health systems patients clinicians staff research and impact
Stays ahead of digital trends technologies and audience behaviors to ensure the organization is a social media leader
Leads development of an integrated editorial calendar that aligns social media activity with organizational priorities awareness campaigns and key events
Defines and tracks key performance indicators (KPIs) for engagement reach sentiment and conversion across platforms
Skills & Requirements
Bachelors degree in communications marketing digital media journalism or related field required
Masters degree preferred
10 years of progressive experience in digital communications or social media management including at least 35 years in a leadership role required
Required Experience:
Director
Key Skills
- Business Consulting
- Anti Money Laundering
- Health
- Gynaecology & Obstetrics
- Actuary
About Company
Since 1954, Texas Children’s has been leading the charge in patient care, education and research to accelerate health care for children and women around the world. When you love what you do, it truly shows in the smiles of our patient families, employees and our numerous accolades suc ... View more
