Revenue Operations Analyst Marketing

Insightsoftware

Job Location:

Any - USA

Monthly Salary: Not Disclosed

Posted on: 3 hours ago

Vacancies: 1 Vacancy

Department:

Sales

Job Summary

Join our Revenue Intelligence team as a Marketing Operations Analyst where youll transform marketing data into actionable insights that drive pipeline growth and revenue impact. Youll be the analytical partner to our marketing team building reporting infrastructure measuring campaign effectiveness and ensuring data quality across our marketing tech stack. This is a remote opportunity and you will report into the Sr. Director Revenue Intelligence.

What Youll Do

Build and maintain marketing analytics infrastructure that enables data-driven decision making across demand generation content and growth initiatives. Youll own the reporting layer that connects marketing activities to revenue outcomes working directly in tools like Salesforce Pardot and analytics tools to surface insights where marketers work.
Create actionable dashboards and reports that answer critical questions: Which campaigns drive qualified pipeline How do different channels perform across the funnel Where should we invest next quarter Youll translate complex data into clear stories that influence marketing strategy and budget allocation.
Partner with marketing leaders to understand their goals and translate them into measurable frameworks. Youll establish KPIs build tracking mechanisms and create regular reporting rhythms that keep teams focused on what matters. When campaigns launch youll measure performance and provide rapid insights that enable in-flight optimization.
Ensure marketing data quality and governance across systems. Youll audit data flows between Pardot and Salesforce identify gaps in tracking and work with our GTM Systems Analyst and engineering partners to improve data capture and integration between platforms.
Conduct ad-hoc analyses that uncover opportunities and solve problems. Whether its cohort analysis on lead conversion attribution modeling or competitive intelligence youll dig into data to answer strategic questions and support critical business decisions.

Qualifications :

Strong analytical foundation with 2-4 years of experience in marketing analytics operations or business intelligence. Youre comfortable working with data at scale and can translate business questions into analytical approaches.
Proficiency with Salesforce and Pardot reporting capabilities. You understand how to leverage Pardot engagement data campaign tracking and lead scoring and can connect marketing automation insights to Salesforce opportunity data to measure true marketing impact.
SQL skills and comfort with data analysis tools. You can write queries to pull data understand joins and aggregations and work in Excel/Sheets or BI tools to analyze and visualize findings.
Marketing acumen and curiosity about how marketing drives growth. You understand funnel dynamics lead lifecycle attribution concepts and common marketing metrics. You dont need to be a marketer but you should be genuinely interested in how marketing works.
Communication skills that make data accessible. You can present findings to non-technical audiences create clear visualizations and write concise summaries that drive action. Youre comfortable saying heres what the data shows and heres what I recommend.
Self-direction and problem-solving orientation. You can work with ambiguity prioritize among competing requests and drive projects forward without constant guidance.

Bonus Points

Pardot certification or deep expertise with Pardot reporting and engagement studio
Experience with attribution modeling or marketing mix analysis
Familiarity with data visualization tools (Power BI)
Python or R for statistical analysis
Understanding of ABM or account-based marketing workflows in Pardot
Experience in B2B SaaS environment

Additional Information :

All your information will be kept confidential according to EEO guidelines.

#LI-Remote

** At this time insightsoftware is not able to offer sponsorship to candidates who are not eligible to work in the country where the position is located. **

Learn more about our high-energy high-performance global team. Work With Us

insightsoftware About Us: Hear From Our Team - InsightSoftware ()

Background checks are required for employment with insightsoftware where permitted by country state/province.

At insightsoftware we are committed to equal employment opportunity regardless of race color ethnicity ancestry religion national origin gender sex gender identity or expression sexual orientation age citizenship marital or parental status disability veteran status or other class protected by applicable law. We are proud to be an equal opportunity workplace.

Remote Work :

Yes

What Youll Do

Build and maintain marketing analytics infrastructure that enables data-driven decision making across demand generation content and growth initiatives. Youll own the reporting layer that connects marketing activities to revenue outcomes working directly in tools like Salesforce Pardot and analytics tools to surface insights where marketers work.
Create actionable dashboards and reports that answer critical questions: Which campaigns drive qualified pipeline How do different channels perform across the funnel Where should we invest next quarter Youll translate complex data into clear stories that influence marketing strategy and budget allocation.
Partner with marketing leaders to understand their goals and translate them into measurable frameworks. Youll establish KPIs build tracking mechanisms and create regular reporting rhythms that keep teams focused on what matters. When campaigns launch youll measure performance and provide rapid insights that enable in-flight optimization.
Ensure marketing data quality and governance across systems. Youll audit data flows between Pardot and Salesforce identify gaps in tracking and work with our GTM Systems Analyst and engineering partners to improve data capture and integration between platforms.
Conduct ad-hoc analyses that uncover opportunities and solve problems. Whether its cohort analysis on lead conversion attribution modeling or competitive intelligence youll dig into data to answer strategic questions and support critical business decisions.

Qualifications :

Strong analytical foundation with 2-4 years of experience in marketing analytics operations or business intelligence. Youre comfortable working with data at scale and can translate business questions into analytical approaches.
Proficiency with Salesforce and Pardot reporting capabilities. You understand how to leverage Pardot engagement data campaign tracking and lead scoring and can connect marketing automation insights to Salesforce opportunity data to measure true marketing impact.
SQL skills and comfort with data analysis tools. You can write queries to pull data understand joins and aggregations and work in Excel/Sheets or BI tools to analyze and visualize findings.
Marketing acumen and curiosity about how marketing drives growth. You understand funnel dynamics lead lifecycle attribution concepts and common marketing metrics. You dont need to be a marketer but you should be genuinely interested in how marketing works.
Communication skills that make data accessible. You can present findings to non-technical audiences create clear visualizations and write concise summaries that drive action. Youre comfortable saying heres what the data shows and heres what I recommend.
Self-direction and problem-solving orientation. You can work with ambiguity prioritize among competing requests and drive projects forward without constant guidance.

Bonus Points

Pardot certification or deep expertise with Pardot reporting and engagement studio
Experience with attribution modeling or marketing mix analysis
Familiarity with data visualization tools (Power BI)
Python or R for statistical analysis
Understanding of ABM or account-based marketing workflows in Pardot
Experience in B2B SaaS environment

Additional Information :

All your information will be kept confidential according to EEO guidelines.

#LI-Remote

** At this time insightsoftware is not able to offer sponsorship to candidates who are not eligible to work in the country where the position is located. **

Learn more about our high-energy high-performance global team. Work With Us

insightsoftware About Us: Hear From Our Team - InsightSoftware ()

Background checks are required for employment with insightsoftware where permitted by country state/province.

Remote Work :

Yes

Key Skills

Loyalty Marketing
Marketing
Google Analytics
Pardot
Attribution Modeling
Pivot tables
Salesforce Marketing Cloud
Data Visualization
Tableau
Customer Segmentation
Market Research
Analytics

Apply Now

About Company

Insightsoftware

insightsoftware is a global provider of comprehensive solutions for the Office of the CFO. We believe an actionable business strategy begins and ends with accessible financial data. With solutions across financial planning and analysis (FP&A), accounting, and operations, we transform ... View more

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