Director, Taxonomy & Tagging Center of Excellence (COE)

Princeton, NJ - USA

Monthly Salary: Not Disclosed

Posted on: 23 hours ago

Vacancies: 1 Vacancy

Job Summary

Working with Us
Challenging. Meaningful. Life-changing. Those arent words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here uniquely interesting work happens every day in every department. From optimizing a production line to the latest breakthroughs in cell therapy this is work that transforms the lives of patients and the careers of those who do it. Youll get the chance to grow and thrive through opportunities uncommon in scale and scope alongside high-achieving teams. Take your career farther than you thought possible.

Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits services and programs that provide our employees with the resources to pursue their goals both at work and in their personal lives. Read more: Director Taxonomy & Tagging Center of Excellence (CoE) is responsible for establishing and leading the enterprise taxonomy and tagging standards governance and enablement capability for Bristol Myers Squibbs Commercialization organization. This role owns the design implementation and continuous improvement of the classification frameworks metadata schemas tag libraries and governance processes that power our omnichannel content customer data and engagement ecosystems.

The Director will partner with the CRM/Marketing Automation Omnichannel Engine Business Insights and Technology and Worldwide Commercialization Excellence teams to ensure that taxonomy and tagging enable rapid asset discovery personalization automation and performance measurement across all Therapeutic Areas. They will build the COE operating model lead a team of taxonomy specialists tag librarians and tooling experts and drive adoption of taxonomy best practices across business BI&T Sales and vendor teams.

The Director will also ensure that taxonomy and tagging frameworks support integration analytics agentic use cases and regulatory compliance. Through strategy governance training and continuous refinement this role ensures Bristol Myers Squibbs omnichannel ecosystem becomes more efficient data-rich and scalable.

Responsibilities:

Define & Maintain Enterprise Taxonomy & Tagging Framework

Develop a comprehensive taxonomy covering content customer channel product campaign and engagement classifications.
Build tagging standards and libraries to support personalization analytics search/discovery and automation.
Ensure consistency and usability of tag libraries across platforms (CRM marketing automation content management analytics).

Build the Tagging COE Operating Model & Governance

Establish the Taxonomy & Tagging Center of Excellence as a service line: policies roles/responsibilities governance forums and SLA models.
Define change-control processes for taxonomy updates tag retirements versioning and business-impact assessments.
Lead the COE team including taxonomy architects tag librarians tool/platform specialists vendor/agency partners.

Enable Omnichannel Execution Automation & Analytics

Partner with Omnichannel Engine and CRM/MA teams to embed taxonomy/tagging logic into workflows user journeys and automation.
Ensure taxonomy supports downstream analytics AI/ML personalization logic next-best-engagement and reporting.
Collaborate with Business Insights & Technology to align tag metadata with data models identity resolution and platform integrations.

Ensure Asset Discovery Compliance & Efficiency

Oversee tagging of content and assets (digital field print) to support rapid retrieval reuse personalization and targeting.
Ensure tagging frameworks and asset metadata support regulatory legal and compliance reviews as required by pharma commercial operations.
Drive efficiency by reducing duplication improving asset findability and standardizing metadata across franchises.

Drive Adoption Training & Change Management

Develop training programs playbooks and user guides for content creators marketers Sales digital and vendor teams on taxonomy/tagging best practices.
Lead stakeholder engagement and adoption initiatives to embed tagging practices into standard workflows and asset build cycles.
Monitor usage metrics (tag compliance reuse rate asset search time) and refine frameworks based on feedback and performance.

Continuous Improvement & Innovation

Monitor emerging trends in taxonomy tagging metadata standards content classification and agentic use of metadata in pharma.
Pilot tagging automation tools (auto-tagging GenAI models taxonomy suggestion engines) to enhance scale and speed.
Review and refine taxonomy frameworks periodically to ensure they support evolving omnichannel strategies channel mix and regulatory environment.

Drive Cross-Functional Cross-Market and Cross-TA Alignment

Engage Marketing Sales Medical Market Access and Global teams to understand tagging needs and operating realities
Ensure taxonomy and tagging standards work across all therapeutic areas as well as ex-US teams where relevant
Maintain a unified taxonomy strategy while enabling local flexibility where justified by business value

Enable Tagging Tooling Automation & Data Integrity

Partner with Business Insights & Technology to select and configure taxonomy/tagging tooling within the enterprise platform ecosystem
Pilot and operationalize auto-tagging and metadata enrichment technologies including AI-assisted classification
Ensure tags remain accurate and valid across their lifecycle through monitoring automated validations and remediation workflows
Establish controls that prevent misclassification duplication or degradation of metadata over time

Build Lead & Develop a High-Performing Taxonomy & Tagging Team

Set performance expectations that emphasize consistency quality speed and partnership with omnichannel stakeholders
Create a culture of continuous learning operational excellence and metadata stewardship
Define roles governance interactions and career pathways to grow future capability leaders

Qualifications:

Bachelors degree in Information Science Computer Science Data Management Business or a related field (advanced degree preferred)
Minimum 8 years of experience in life sciences pharmaceutical or healthcare industry including taxonomy metadata data management or commercial operations
Expertise in designing and managing enterprise taxonomies metadata frameworks and tag libraries
Hands-on experience with taxonomy/tagging platforms DAM/CMP systems Veeva Vault PromoMats CRM/marketing automation or CDP/MDM platforms
Proven experience establishing governance models change-control processes and operating frameworks for taxonomy & tagging standards
Technical proficiency with metadata ontology classification engines auto-tagging and AI-assisted metadata enrichment solutions
Experience leading cross-functional teams including taxonomy specialists tag librarians tool/platform experts and vendors
Track record of supporting personalization analytics automation and regulatory compliance via taxonomy and tagging practices
Strong communication training and stakeholder engagement capabilities to drive adoption of taxonomy and tagging best practices

Key competencies desired:

Taxonomy & Metadata Strategy

Expertise in designing enterprise taxonomies metadata frameworks tag libraries and governance models in commercial/content ecosystems.
Strong ability to map business/marketing workflows into tag architecture and metadata schemas that support personalization automation and analytics.

Platform Integration & Data Fluency

Understanding of how taxonomy and tagging feed into CRM marketing-automation content-management analytics and orchestration engines.
Ability to engage with Business Insights and Technology to ensure tags align with identity management segmentation master data and unified customer views.

Taxonomy & Tagging Technology Proficiency

Strong understanding of enterprise taxonomy/tagging solutions and their configuration within content and data platforms (e.g. DAM/CMP Veeva Vault PromoMats CRM/MA systems CDP/MDM environments)
Ability to evaluate select and optimize tooling that supports metadata governance asset discovery and automation enablement
Familiarity with auto-tagging AI-assisted metadata enrichment and classification engines to improve accuracy and operational efficiency

Governance & Operating Model Leadership

Skilled at building and governing Centres of Excellence including policies process design stakeholder engagement and performance measurement.
Comfortable leading change-control frameworks versioning models and service-level agreements for taxonomy/tagging capabilities.

Stakeholder Engagement & Influence

Proven ability to work cross-functionally (Marketing Sales Market Access Medical Business Insights and Technology) to align tagging practices and enforce adoption.
Strong communication skills to explain metadata architecture and classification rules in business-friendly terms.

Change Management & Enablement

Deep experience training and enabling teams in new ways of working around asset tagging metadata use and discoverability.
Ability to drive cultural uptake of tagging discipline tag reuse and metadata governance in a high-volume commercial environment.

Innovation & Automation Orientation

Awareness of new technologies (auto-tagging GenAI models taxonomy suggestion engines) and how they can scale tagging operations.
Ability to pilot evaluate and integrate new tools to improve tagging speed accuracy and ROI.

Operational Efficiency & Performance Focus

Metrics-driven orientation: uses tag compliance discovery time reuse rate asset search efficiency and taxonomy usage to drive improvement.
Strong focus on reducing waste driving standardization and improving the speed and quality of omnichannel activation via improved metadata/tag frameworks.

Working with UsChallenging. Meaningful. Life-changing. Those arent words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here uniquely interesting work happens every day in every department. From optimizing a production line to the latest breakthrou...