Sport is evolving and so is the way we tell its story. As Senior Manager Brand Marketing Football Italy youll shape how Nike connects with athletes communities and culture -bringing Football to life in a way that inspires the next generation.
Who youll work with
Based in Milano youll be part of the Italian Marketing Leadership Team reporting directly to the Senior Director Marketing Italy. Youll collaborate fluidly with teammates to strengthen relationships with consumers and partners while fostering a diverse inclusive and growth-oriented culture where everyone can thrive.
Youll work cross-functionally in the Milano office with partners such as Sports Marketing ensuring our athletes are served at the highest level. Youll partner closely with the Integrated Retail Marketing Director and Energy Director to bring Football and Sport strategies to life in the marketplace.
Youll manage a talented Senior Professional and build strong relationships with key partners in Italy the faces and organisations that best represent our brand. Youll also connect closely with Geo Sport leads and Brand Management leads acting as a trusted advisor to the Senior Director Marketing Italy in wider strategic discussions.
Your leadership style will need to adapt to varied situations multiplying the expertise of those around you to create coherent strategies and unlock new opportunities.
Who we are looking for
Were looking for an experienced and talented brand marketeer with a passion for sport and a curiosity for our young consumer. You have the ability to uncover stories that inspire the next generation to move and you bring a strong background in crossfunctional marketing spanning digital retail and beyond.
You thrive in creating a culture of creativity innovation and inspiration reimagining the future of sport and making athletes dreams real. As a leader youre committed to developing diverse talent into the leaders of tomorrow embodying the values that Nike holds dear.
Youre an enterprise thinker who adapts quickly in a fastchanging environment maintaining a positive growth mindset and collaborative approach. Your track record demonstrates the depth of experience needed to operate at a senior level but what matters most is the impact youve made building relationships shaping narratives and driving brand strategies that connect authentically with consumers.
What youll work on
As Senior Manager Brand Marketing Football Italy youll lead Football brand marketing in Italy ensuring our Sport Offense shows up as pinnacle and connected to our sport vision. Youll identify and manage relationships with people and organisations that align with our brand values collaborating with Geo Brand Management teams to amplify Concept Map stories through ontheground executions.
Youll gather structured continuous consumer insights to better serve athletes in Italy and feed these insights back to EMEA/Global to refine longterm strategy. At the same time youll build develop and empower the next generation of highperforming brand marketeers.
While your primary focus will be Football agility is key. At times you or your team may support broader Marketing work for Italy Football initiatives across EMEA or Concept Map campaigns to ensure pinnacle execution of Nikes most critical priorities.
Youll bring:
Required Experience:
Senior Manager