Research Analyst Central Research Team
The Research Analyst will support the Hearst Central Research Team by assisting with market research requests providing actionable data and insights and playing a key role in supporting the execution of research products post-sale. This includes work on persona development custom market surveys and other research-driven deliverables. The ideal candidate has a passion for data analysis strong attention to detail and the ability to translate findings into practical recommendations for both internal and external stakeholders.
Key Responsibilities
Respond to research requests from various business units and markets gathering analyzing and summarizing relevant market consumer and competitive data to support business presentations and initiatives
Assist in the creation and delivery of custom research products (e.g. persona development audience segmentation reports survey analysis and data visualizations) for clients after project sale
Provide support for quantitative and qualitative research projects including drafting surveys coordinating data collection cleaning datasets and preparing results
Collaborate with senior research analysts and the broader team to ensure findings are accurate actionable and delivered on deadline
Maintain databases tracking systems and data sources to support fast reliable insights for recurring and ad-hoc projects
Stay up to date on market trends research techniques and industry news relevant to Hearsts business verticals
What It Takes to Succeed
Analytical Skills: Ability to collect organize and analyze large datasets; comfortable with Excel and data visualization tools; basic understanding of survey research and quantitative analysis
Attention to Detail: Consistently delivers error-free work and thoroughly checks data sources before generating summaries
Collaboration: Willingness to work closely with cross-functional project teams and take direction from senior team members
Communication: Strong written and verbal communication skills with the ability to distill complex data into a clear and actionable story
Curiosity and Learning: Proactive about learning new research tools/methodologies and open to feedback and professional development
Organization: Able to prioritize multiple projects and manage time effectively in a fast-paced deadline-driven environment
Qualifications
Bachelors degree in Marketing Business Statistics Social Sciences or a related field (or equivalent experience)
2 years of professional experience in research analytics marketing or business intelligence (internships and academic projects welcome)
Experience working with Claritas PRIZM segmentation data or Scarborough data for market analysis audience profiling and consumer insights
Able to translate complex data and research findings into engaging stories for diverse audiences
Strong communication skills with the ability to present findings in a clear compelling way this is a client-facing role so comfort speaking with stakeholders is key
Proficiency in Microsoft Excel/PowerPoint; comfort with online survey tools CRM or basic data platforms preferred
Enthusiasm for market research data analysis and creating business insights that inform and inspire action
Our Benefits
At Hearst Newspapers we not only support our employees through personal and professional development but we also believe in promoting everyones physical financial and emotional wellbeingand that of their families. Our industry-leading benefits include:
Physical Wellbeing: Medical dental and vision coverage to keep you and your family healthy
Invest for the Future: Competitive retirement plan with matching program in most markets
Generous Paid Time Off: Recharge with ample time off including holidays and vacation
Paid Parental Leave: Support for growing families with paid leave for new parents
Monthly Child & Dependent Care Reimbursement: Financial support for the care of your loved ones
Emotional Wellbeing: Be your best self with our mental wellness benefits
LGBTQ & Inclusive Health Services: Inclusive healthcare designed for every individuals unique needs
Fertility Coverage & Menopause Support: Helping you along every step of your family journey
Pet Wellness Reimbursement & Rover Credits: We care about your pets toohelping you keep them happy and healthy
HNP Overview
With 2500 employees across the nation Hearst Newspapers (HNP) represents a network of 28 daily and 50 weekly publications including the Austin American-Statesman Houston Chronicle San Antonio Express-News San Francisco Chronicle and Times Union (Albany). Our portfolio also includes several top digital-only news and lifestyle sites such as Chron. CT Insider MySA and SFGATE along with marketing services businesses like Medium Giant and entertainment brands such as King Features Syndicate.
At HNP were investing in new and innovative ways to tell storiesgrowing newsrooms diversifying tools and evolving platformsto support the millions of people who trust us each month to help them make decisions take action and be inspired.
Be part of something bigger Your Headline Awaits.
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Required Experience:
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Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous ... View more