Field Sales Representative | Villavicencio

About Addi

We are a leading financial platform building the future of payments shopping and bankinga world where consumers and merchants can transact effortlessly grow together and where we create abundance and generate pride in them. Today we serve over 2 million customers and partner with more than 20000 merchants making Addi Colombias fastest-growing marketplace.

We provide banking solutions (deposits payments unsecured credit) and commerce services (e-commerce marketing) using state-of-the-art technology bridging the financial gap for millions and redefining how people experience financial freedom. As the countrys leading Buy Now Pay Later provider we have secured regulatory approval to operate as a bank unlocking even greater opportunities for our the past year we have also achieved profitability reinforcing the strength of our business model and our ability to scale sustainably.

Our mission has earned the trust of world-class investors including Andreessen Horowitz Architect Capital GIC Goldman Sachs Greycroft Monashees Notable Capital Quona Capital Union Square Ventures Victory Park Capital and more who back our vision for the future. With their support we are not just growingwe are transforming Latin Americas financial ecosystem and shaping the next generation to shop pay and bank in Colombia.

But what truly sets us apart is how we build. We are a conscious company driven by deep experience in scaling technology services and products and we live by our values every day.

About the Role

This is where you come in. Below youll find what this role is all aboutthe impact youll drive the challenges youll tackle and what it takes to thrive at Addi. If youre ready to be part of something big keep reading.

Whats the mission youll drive

Drive the aggressive and sustainable expansion of Addis partner network within the SMB segment by executing 100% cold prospecting and immediate in-field activation thereby becoming the most impactful growth engine in new territories.

What you will do

• Aggressively acquire and activate new partners: Conduct daily targeted cold field sweeps to identify contact and close SMB Merchants ensuring the immediate activation (first transaction) of the partner after signing to drive rapid GMV growth.

• Master territory ownership and strategy: Perform advanced Territory Mapping and commercial area analysis to understand key clusters identify high-GMV opportunities and execute precise attack strategies that optimize the daily prospecting route.

• Execute the full sales cycle and rapid closing: Manage the entire sales cycle from cold prospecting through the final Terms & Conditions closing utilizing a consultative pitch to adapt the value proposition based on the Merchant and the end customer (B2C) pushing for a fast transactional closure.

• Maintain operational discipline and data integrity: Ensure 100% accuracy and real-time logging of all sales activities and data in the CRM (Salesforce) using this information as a strategic tool to manage the pipeline and forecast results.

• Drive sustainability through follow-up and relationships: Build strong trust-based relationships with business owners and conduct rigorous post-closing follow-up to guarantee the new partners first origination within 48 hours supporting retention and recurring GMV goals.
  

What were looking for

Demonstrates Extreme Acquisition Drive and Resilience

• Experience & Domain: Minimum 4 years of uninterrupted experience in 100% cold Field Sales Hunter roles (street sales/outbound acquisition) with significant exposure to high-volume or fast-paced industries (Fintech Telecom or B2B/Intangible Services are highly valued).

• Strategic Thinking: Proven ability to translate the monthly GMV quota ($18K) into a clear daily execution plan involving Territory Mapping and strategic time allocation to maximize visits and closings.

• Demonstrated Track Record: History of consistently over-executing the sales quota (110%) in purely outbound environments demonstrating extreme resilience and the ability to maintain discipline despite constant rejection.

• Self-Starter/Owners Mindset: Acts as a self-starter who proactively identifies low-performing zones or pitch failures and autonomously drives recursive solutions and strategy adjustments without requiring extensive prompting or supervision.

Advanced Operational Discipline & Data Ownership

• Strong Proficiency: Deep understanding and practical mastery of CRM (e.g. Salesforce) for strategic pipeline management not just passive reporting.

• Systemic Thinking: Proven ability to design and implement a personal Territory Management system (routing cluster identification) that ensures 100% coverage and efficient time use across the assigned area.

• Data Integrity: Demonstrated commitment to 100% accuracy and real-time logging of all sales activities prospect data and updates in the CRM understanding that data precision is critical for scalability.

• Expertise in Analysis: Proven ability to interpret key sales metrics (Origination Rate GMV by vertical Visit-to-Close ratio) and translate quantitative insights into actionable adjustments to the pitch or daily route strategy.

Possesses Rapid Closing & Activation Expertise

• User Advocacy/Consulting: Deep understanding of the Merchants pain points (liquidity growth) and the ability to articulate Addis value proposition as a solution not just a product.

• Stakeholder Influence: Proven ability to rapidly build trust and rapport with business owners in cold settings guiding the conversation toward a rapid transactional close within the first or second visit.

• Cross-Functional Partnership (Internal): Exceptional skill in post-closing follow-up to ensure the Merchant completes the first transaction (activation) within 48 hours bridging the gap between sales and operational activation goals.

• Adaptability & Framing: Proven ability to quickly adapt the sales pitch and manage multiple common objections (cost competition complexity) by transparently reframing the value proposition.
  

Why join us

• Work on a problem that truly matters We are redefining how people shop pay and bank in Colombia breaking down financial barriers and empowering millions. Your work will directly impact customers lives by creating more accessible seamless and fair financial services.

• Be part of something big from the ground up This is your chance to help shape a company influencing everything from our technology and strategy to our culture and values. You wont just be an employeeyoull be an owner

• Unparalleled growth opportunity The market were tackling is massive and were growing faster than almost any fintech lender at our stage. If youre looking for a high-impact role in a company thats scaling fast this is it.

• Join a world-class team Work alongside top-tier talent from around the world in an environment where excellence ownership and collaboration are at the core of everything we do. We care deeply about what we build and how we build itand we want you to be a part of it.

• Competitive compensation & meaningful ownership We believe in rewarding our talent. Youll receive a generous salary equity in the company and benefits that go beyond the basics to support your growth.

How the hiring process looks like

We believe in a fast transparent and engaging hiring experience that allows both you and us to determine if theres a great fit. Heres what our process looks like:

• Step 1: People Interview (30 min)
  A conversation with a recruiter to get to know you your experience and what youre looking for. Well also share more about Addi our culture and the role.

• Step 2: Initial Interview (45-60 min)
  A more in-depth conversation with the hiring manager where we explore your sales skills experience and problem-solving approach. We want to understand how you think and work.

• Step 3: Deep Dive Interviews (60 min each)
  Youll meet future colleagues and cross-functional team members to get a feel for how we work together. Were looking for strong contributors and cultural fits so bring your questions too!

• Step 4: Field Sales Assessment (On-site 50min)
  With this technical challenge we want to see your sales skills and expertise facing a real-situation. We expect that you invest 1 hour on it with our team on the street.

We value efficiency and respect for your time so we aim to complete the process as quickly as possible. Our goal is to make this experience insightful and exciting for you just as much as it is for us. Regardless of the outcome we are committed to always providing feedback ensuring that you walk away with valuable insights from your experience with us.

Required Experience:

Unclear Seniority