Marketing Operations Manager
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Job Location:
Phoenix, NM - USA
Monthly Salary:
$ 85000 - 100000
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
Title: Marketing Operations Manager
Department: Marketing
Reports To: HR or Executive Leadership
Direct Reports: Marketing Coordinator
Experience Required: 47 years marketing experience (multifamily required) 12 years leadership
Travel: Occasional LocalPhoenix area and Las Vegas NV
Work Environment: In-office position based in Phoenix AZ. This is not remote or hybrid
Compensation: $85000 - $100000 DOE
Position Overview
The Marketing Operations Manager oversees digital marketing performance brand standards creative approvals and marketing workflow for the Southwest region. This role ensures accuracy across websites ILS listings digital advertising and reputation platforms while providing strategic guidance reporting on key KPIs and managing the Marketing Coordinator. The position partners closely with Regional Managers site teams and vendors to maintain a high-performing and consistent marketing presence.
Key Responsibilities
Digital & Creative Oversight
Summary
The Marketing Operations Manager acts as the regional marketing lead ensuring digital accuracy brand consistency and high-quality content while supporting operations and developing the Marketing Coordinator.
The responsibilities outlined above are representative of the position but additional duties may be required from time to time to meet the organizations needs.
Benefits
Department: Marketing
Reports To: HR or Executive Leadership
Direct Reports: Marketing Coordinator
Experience Required: 47 years marketing experience (multifamily required) 12 years leadership
Travel: Occasional LocalPhoenix area and Las Vegas NV
Work Environment: In-office position based in Phoenix AZ. This is not remote or hybrid
Compensation: $85000 - $100000 DOE
Position Overview
The Marketing Operations Manager oversees digital marketing performance brand standards creative approvals and marketing workflow for the Southwest region. This role ensures accuracy across websites ILS listings digital advertising and reputation platforms while providing strategic guidance reporting on key KPIs and managing the Marketing Coordinator. The position partners closely with Regional Managers site teams and vendors to maintain a high-performing and consistent marketing presence.
Key Responsibilities
Digital & Creative Oversight
- Maintain accuracy across websites ILS listings and digital ads
- Review PPC/SEO reporting and recommend optimizations
- Approve major website updates campaigns and creative assets
- Ensure branding ADA compliance and SEO best practices
- Lead reputation strategy across Google Yelp and ILS platforms
- Respond to escalated reviews and monitor sentiment trends
- Approve survey content and deploy review request campaigns
- Manage workflow distribution between Manager and Coordinator
- Maintain SOPs and quality standards
- Support Regional Managers and site teams with marketing guidance
- Partner with Operations HR IT Training and other departments
- Meet with digital vendors to resolve issues and improve performance
- Supervise and mentor the Marketing Coordinator approving content and supporting prioritization
- 47 years marketing experience; multifamily is required digital-focused preferred
- Knowledge of websites (Yardi/RentCafe) ILS platforms PPC/SEO GA4 Marketing IQ. Canva/Adobe Creative Cloud SOCi (a plus) Monday
- Strong communication analytical skills and attention to detail
- Experience leading or mentoring junior staff
Summary
The Marketing Operations Manager acts as the regional marketing lead ensuring digital accuracy brand consistency and high-quality content while supporting operations and developing the Marketing Coordinator.
The responsibilities outlined above are representative of the position but additional duties may be required from time to time to meet the organizations needs.
Benefits
- 401(k) with matching
- Medical dental and vision insurance
- Health savings account
- Life insurance
- Paid time off
Required Experience:
Manager
Key Skills
- Guest Services
- Front Office
- Gym
- Document Control
- Airlines
About Company
Picerne Real Estate Group is one of the largest diversified property management firms in the U.S. and a leader in providing high-quality property management
