The Associate Director Field Promotions holds the role of developing implementing and optimizing field-based and omnichannel tactics to increase HCP awareness and adoption of a new pharmaceutical product for COVID-19. This role will also be responsible for developing impactful two-way communication streams with the field force and importantly be the Plan of Action (POA) meetings champion assuring all brand elements of launch and POA meetings are coordinated flawlessly. This position requires a thorough understanding of the pharmaceutical industry HQ-based marketing strategy and tactics and salesforce experience with an ability to collaborate and coordinate with internal and external Shionogi stakeholders.

• Strategic Planning: Develop and implement integrated field promotion strategies to drive product awareness and adoption among target HCPs
• Campaign execution and management: Oversee the planning and execution of promotional campaigns ensuring compliance with regulatory guidelines and industry standards
• Performance Monitoring and Optimization: Analyze data and Key Performance Indicators (KPIs) to drive improvements and new programs addressing gaps in performance as part of an overall Commercial Excellence blueprint
• Omnichannel Leadership: Become the brand-team subject matter expert on omnichannel strategy and program execution ensuring impactful integration of non-personal and personal promotion initiatives including relevant direct-to-patient programs in the field
• Training and Development: Partner with Commercial Operations to support field-based training initiatives relevant to functional area
• Meeting Planning and Execution: Act as POA/Launch Meeting Champion for Brand Team ensuring brand programs and logistics are well coordinated and represented at Sales meetings
• Cross-functional Collaboration: Work closely with Sales Market Access Medical Affairs Commercial and Field Operations and RC (Review Committee) teams to ensure timely and consistent deployment of tactics and overall brand messaging ensure one voice to customers
• Sales Communications and Liaison: Develop and implement effective two-way communications becoming the brand team liaison with the Salesforce
• Agency and Budget Management: Effectively manage relationships and budgets with promotional agencies and vendors to ensure optimum development of tactics and cost-effective use of resources

Minimum Job Requirements

Qualifications

• Education: Bachelors degree; Advanced degree (MBA MS etc.) is a plus
• Experience: Minimum of 6-8 years of experience in sales and marketing roles in the pharmaceutical industry is required with 1-3 years in a leadership role (Marketing and/or Sales) preferred. Experience managing agency partners and budgets required. Launch experience preferred and anti-viral/COVID-19 experience is a plus.
• Specialty Focus: Primary care/urgent care experience highly preferred

Competencies

• Strong analytical planning and communication skills with demonstrated ability to adapt quickly in a fast-paced environment
• Excellent communication and interpersonal skills
• Ability to lead and influence others with and without authority
• Proven ability to collaborate with cross-functional teams and external stakeholders
• Ability to work with agility with an innovative and growth mindset
• Has a positive hands on attitude able to be flexible and agile take ownership and be accountable

Other Requirements

• Ability and willingness to travel domestically and internationally as required (up to 25%)
• Must live a commutable distance to our US Corporate Headquarters in Florham Park NJ. Office presence required at least 3 days per week

Additional Information

The base salary range for this full-time position is $165000 - $195000. Individual pay is determined by several factors which include but are not limited to: job-related skills experience and relevant education or training. The range does not include the comprehensive benefits bonus long-term incentive applicable allowances or any additional compensation that may be associated with this role.

Shionogi Inc. is an equal opportunity employer supporting individuals with disabilities and veterans.
All qualified applicants will receive equal consideration for employment opportunities based on valid job requirements without regard to race color religion sex (including pregnancy) marital status national origin age ancestry citizenship disability genetic information status as a disabled veteran a recently separated veteran Active Duty Wartime or Campaign Badge Veterans and Armed Forces Service Medal Veterans or any other characteristic protected by applicable law.
It is the policy of Shionogi Inc. to undertake affirmative action for protected veterans and individuals with disabilities in compliance with all federal state and local requirements to recruit a diverse pool of protected veteran and individuals with disabilities applicants and to ensure that our employment practices are in fact non-discriminatory.

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