Digital Marketing | Google Ads Gurgaon

Job description

Role & responsibilities

• Plan implement monitor and optimize digital marketing campaigns across Google Ads (Search PMax YouTube)
• Manage end-to-end paid advertising including budget allocation targeting A/B testing creative optimization UTM tracking and performance reporting
• Create and execute content strategy for YouTube Instagram Facebook TikTok and other social platforms
• Use AI-driven marketing tools (ChatGPT Canva AI HeyGen Descript Zapier etc) to streamline content creation ads and automation workflows
• Implement & optimize CRM integrations for lead capture scoring nurturing and automation
• Build and optimize landing pages to improve conversion rates
• Create retargeting funnels and nurture sequences through email SMS and WhatsApp
• Track analyze and improve KPIs: CPL CAC ROAS conversion rate lead quality
• Work closely with the management and sales team to align marketing with training batches promotions and sales targets
• Conduct competitor analysis and identify new opportunities for growth across paid organic and social channels
• Assist with SEO and Generative AI SEO (optimizing for Google SGE ChatGPT Search Perplexity etc.) through keyword research blog topics and AI-enhanced content

Preferred candidate profile

• 1 tp more years of experience in digital marketing with hands-on expertise in Google Ads
• Strong understanding of lead generation funnels tracking conversion optimization and remarketing
• Experience using AI tools for marketing automations content creation and creative generation
• Experience with YouTube Ads video marketing and short-form content strategy preferred
• Knowledge of CRM tools (Zoho/HubSpot etc) and experience integrating ads and CRM workflows
• Experience with landing page builders
• Exposure to North American markets (Canada/US) preferred
• Ability to thrive in a fast-paced startup environment with minimal supervision
• Excellent written and verbal communication skills
• Strong analytical skills with ability to interpret data and make ROI-driven decisions
• Creative thinker with willingness to test new ideas and unconventional strategies
• Team player with strong ownership accountability and consistency
• Good organizational skills with the ability to manage multiple projects simultaneously
• Bachelors degree in Marketing Business IT or related field preferred
• Should be able to thrive in a start up environment

Contact Number -

Contact 0n HR Shariq- / Sana @

Kindly share your resume -

Email ID

NO HIDDEN CHARGES