Lead Professional, Brand Marketing, Running, Germany

Nike

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profile Job Location:

Berlin - Germany

profile Monthly Salary: Not Disclosed
Posted on: Yesterday
Vacancies: 1 Vacancy

Job Summary

Lead Professional Brand Marketing Running Germany

Become a Part of the NIKE Inc. Team
NIKE Inc. does more than outfit the worlds best athletes. Its a place to explore potential obliterate boundaries and push out the edges of what can be. The company looks for people who can grow think dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers leaders and visionaries. At NIKE Inc. its about each person bringing skills and passion to a challenging and constantly evolving game.

About This Position

As Lead Professional Brand Marketing Running you will be based in Berlin and join the Germany & Nordics territory marketing team. Your mission is to bring Nikes Sport Offense to life in Germany through key relationships with individuals communities and places that matter most. Youll dimensionalize Running and leverage on-the-ground connectivity to youth sport and culture.

You will amplify global and geo campaigns through local executions ensuring Nikes Sport Marketplace in Germany shows up as pinnacle and sharply connected to our sport vision. Youll fuel Nikes global engine with sharp relevant consumer insights that can scale.

Who Youll Work With

Youll be part of the Germany & Nordics Brand Marketing Team reporting directly to the Director Brand Marketing (Running Training Agile) Germany & Nordics. Youll collaborate regularly with EMEA HQ teammates and work cross-functionally with partners such as Retail Brand Sports Marketing or Energy Marketing. Building strong relationships with key partners in the territory with the faces and organizations that best represent our brand is central to your role.

Youll also maintain a strong connection to the Geo Brand Running team in EHQ.

Who Were Looking For
Youre a forward-thinking experienced brand marketeer with a deep love for running. You know how to turn insights into ideas and ideas into storytelling that resonates. You thrive in fast-paced collaborative environments and are ready to drive impact on both local and regional scales. You bring a growth mindset experience in matrix management and a passion for innovative and emotive storytelling.

What you bring:

  • Extensive experience in brand and/or brand functional management with a strong focus on cross- functional marketing.
  • Track record of development and timely execution of marketing brand plans. Proven ability to lead influence execute and hindsight marketing plans.
  • Love For the Sport: Strong understanding of and passion for Running & its wider culture.
  • Consumer Journeys: A deep understanding of our key consumer in Germany and the ability to turn insights into action to build cohesive plans across Nikes full marketing channel mix.
  • Core Marketing Skills: Ability to independently utilize knowledge skills and abilities to drive projects resolve complex problems & navigate cross functional teamwork.
  • Enterprise thinking: Ability to foster effective teamwork promote team spirit and experience in leading others
  • Relationship management: Proven experience identifying owning and managing external relationships with individuals and organisations aligned to Nikes strategic objectives
  • A flexible proactive mindset and comfort working in fast-moving evolving environments

What Youll Work On
Reporting to the Director of Brand Marketing RunningTraining & Agile Germany & Nordics youll be responsible for delivering Nike Runnings brand impact across Germany.

Youll lead the planning and execution of seasonal brand campaigns from concept through to activation. Youll bring energy and precision to product launches running moments and the work that keeps Nike Running at the forefront of the sport.

Your work will connect Nikes global running strategy to local audiences in ways that are authentic meaningful and forward-looking. Youll manage cross-functional alignment foster key partnerships and ensure every execution reflects the voice of the German running consumer while staying true to Nikes broader brand direction.

Closing date 9th January 2026 Interviews will follow during January.

NIKE Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package casual work environment a diverse and inclusive culture and an electric atmosphere for professional development. No matter the location or the role every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete in the world. NIKE Inc. is an equal opportunity employer. Qualified applicants will receive consideration without regard to race color religion sex national origin age sexual orientation gender identity gender expression veteran status or disability.*


Required Experience:

Unclear Seniority

Lead Professional Brand Marketing Running Germany Become a Part of the NIKE Inc. TeamNIKE Inc. does more than outfit the worlds best athletes. Its a place to explore potential obliterate boundaries and push out the edges of what can be. The company looks for people who can grow think dream and creat...
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Key Skills

  • Business Development
  • Graphic Design
  • Communication Strategies
  • CRM
  • Online
  • Market Research
  • Project Management
  • SEO
  • Content Marketing
  • Facebook
  • ROI
  • Creative concepts
  • Actionable Insights
  • KPI
  • Analytics

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Nike delivers innovative products, experiences and services to inspire athletes.

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