Visual Designer (Brand & Content) (mfd)
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Job Location:
Heidenheim - Germany
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Your responsibilities
Were looking for a Visual Designer who thinks beyond beautiful design. You understand that design in a D2C brand is not art for arts sake: it drives growth.
You combine strong aesthetic judgment with performance awareness and operational take full ownership of ALEMIs visual output and continuously evolve it with a clear understanding of brand customer and conversion.
Your role:
You own and execute ALEMIs visual presence across all touchpoints with a strong focus on paid social performance creatives and scalable D2C systems.
This role sits at the intersection of brand performance marketing and content production.
Brand & Visual System
- Ownership and further development of ALEMIs visual guidelines
- Ensuring visual consistency across website ads social newsletters store screens and campaign assets
- Maintaining a premium modern and commercially strong brand appearance
Performance & D2C Creative
- Conceptualization and hands-on production of paid social creatives (static video UGC edits) with a strong understanding of hooks testing logic and iteration
- Translation of performance insights into new creative angles formats and variations
- Close collaboration with Performance Marketing to continuously improve creative output based on data
- Creative direction for photo and video shoots (visual language look & feel references)
- Planning and coordinating shoot production
- Briefing and quality control of photographers
- Structured asset management versioning and file organization
- Day-to-day guidance of a working student
- Efficient use of modern tools including AI to speed up ideation and production without compromising quality
Your profile
- 35 years of experience in a performance-driven D2C e-commerce or high-growth digital environment
- Proven experience creating creatives for paid social campaigns not only brand or editorial design
- Strong portfolio that demonstrates both aesthetic quality and commercial understanding
- Experience working closely with Performance Marketing or Growth teams
- Experience managing or coordinating freelancers shootings or junior creatives is a plus
- Comfortable working in fast-moving environments with high output and iteration cycles
- Very confident in Adobe Photoshop Lightroom and Premiere Pro
- Experience producing static and video ads optimized for paid social
- Experience creating website assets landing page visuals and campaign materials
- Strong understanding of format requirements across Meta Instagram website and email
- Structured asset management and clean file organization
- Curious and hands-on in using AI-supported tools for ideation and production efficiency
- You think in concepts but you execute yourself
- You balance brand aesthetics with performance requirements
- You are curious about why creatives perform and actively seek feedback and data
- You iterate fast instead of perfecting endlessly
- You are comfortable receiving direct feedback and giving clear direction
- You take responsibility instead of waiting for instructions
- Fluent German written and spoken
- Very good English written and spoken
- Not a pure graphic design position
- Not a purely conceptual art role
- Not a brand-only role without performance understanding
- Not a freelance position
Your benefits
- Permanent position in a bootstrapped startup with a clear vision
- 30 days of vacation for full-time roles flexible working hours and 100% remote work
- Annual learning and development budget including for new tools and technologies
- High level of ownership and trust in your work
- Direct collaboration with the founder and core team
- Female leadership flat hierarchies and real responsibility
- A company that actively lives female empowerment and gender equality
- Regular virtual and in-person team events focused on real connection and exchange
About us
ALEMI is a Zurich-based handbag brand with the vision to redefine business bags for women.
We create elegant timeless handbags that unite minimalist aesthetics with smart functionality. Each piece is handcrafted in a family-owned atelier in Italy under fair working conditions using premium Italian leather that is made to last.
Our values are rooted in quality transparency and empowerment not only through our products but also in how we work as a team. Founded in 2020 ALEMI has grown into a dedicated team of 15 people united by one mission: to empower women in their everyday lives with bags that support both confidence and individuality.
Required Experience:
IC
Key Skills
- Graphic Design
- CSS
- Adobe After Effects
- InVision
- HTML5
- Visual Design
- Adobe Creative Suite
- Design Thinking
- Adobe Photoshop
- Adobe Illustrator
- Sketch
- Adobe Indesign
About Company
ALEMI is a Zurich-based handbag brand with the vision to redefine business bags for women. We create elegant, timeless handbags that unite minimalist aesthetics with smart functionality. Each piece is handcrafted in a family-owned atelier in Italy, under fair working conditions, using ... View more
