Director, Brand Creative

POSITION SUMMARY

The Director Brand Creative is a strategic leader responsible for furthering the brand of the Department of Aviation which owns and operates the Philadelphia International Airport (PHL) and Northeast Philadelphia Airport (PNE). This role will be overseeing and managing a dynamic team of creative professionals including graphic designers a photographer/videographer and a copywriter. The Director will drive the development of innovative compelling content and branding campaigns that aligns with the organizations brand vision and business objectives.

PRIMARY RESPONSIBILITIES

Creative Leadership

• Develop and implement a cohesive brand strategy across all touchpoints.
• Inspire and mentor the creative team fostering a culture of innovation and collaboration.
• Stay ahead of industry trends ensuring the brand remains relevant modern and competitive.

Team Management

• Supervise and guide the work of graphic designers photographer/videographer and copywriter.
• Conduct regular team meetings provide constructive feedback and set clear performance expectations.
• Support professional growth and development through training and coaching.

Content Development

• Oversee the creation of marketing assets including digital and print designs social media content videos and copy.
• Ensure all content is consistent with brand guidelines and resonates with target audiences.
• Lead brainstorming sessions to generate fresh ideas for campaigns and initiatives.

Collaboration and Cross-Functional Partnerships

• Work closely with marketing sales and product teams to ensure creative output aligns with business goals.
• Present creative concepts and strategies to senior leadership incorporating feedback as needed.
• Build strong relationships with internal and external partners including agencies and vendors to enhance creative execution.

Project Management and Workflow Optimization

• Oversee the prioritization and timely delivery of creative projects.
• Establish efficient workflows and processes to maximize team productivity.
• Monitor and manage the creative budget ensuring projects stay within financial parameters.

KNOWLEDGE SKILLS AND ABILITIES

• Proven expertise in visual design copywriting and multimedia content creation
• Strong leadership and team-building skills with experience managing multidisciplinary teams.
• Exceptional communication and presentation skills
• Proficiency in design and content tools (e.g. Adobe Creative Suite Figma video editing software)
• Ability to handle multiple projects in a fast-paced environment and deliver high-quality results under tight deadlines
• Familiarity with project management tools (e.g. Asana Wrike Trello or similar)

Qualifications :

• Bachelors degree in Graphic Design Marketing Communications or a related field
• 8 years of experience in brand creative with at least 3 years in a leadership role

PREFERRED QUALIFICATIONS

• Agency experience
• Experience in a consumer-facing industry
• Knowledge of digital marketing trends including social media and video content strategies

RESIDENCY

New hires must establish and maintain residency in the city of Philadelphia within 6 months of appointment. Current City of Philadelphia employees must maintain residency in the City of Philadelphia while employed in this position.

SECURITY REQUIREMENTS

Obtainment of a Security Badge is a condition of employment. Must pass and maintain SIDA (Security Identification Display Area) and AOA (Airfield Operations Area) clearance at the time of appointment and during tenure of employment.

Additional Information :

TO APPLY: Interested candidates must submit a cover letter and resume.

Salary Range: $125000 - $145000

Discover the Perks of Being a City of Philadelphia Employee:

• Transportation: City employees get unlimited FREE public transportation all year long through SEPTAs Key Advantage program. Employees can ride on SEPTA buses subways trolleys and regional rail for their daily commute and more.
• Parental Benefits: The City offers its employees 8 weeks of paid parental leave.
• We offer Comprehensive health coverage for employees and their eligible dependents.
• Our wellness program offers eligibility into the discounted medical plan
• Employees receive paid vacation sick leave and holidays
• Generous retirement savings options are available
• Pay off your student loans faster - As a qualifying employer City of Philadelphia employees are eligible to participate in the Public Service Loan Forgiveness program. Join the ranks of hundreds of employees who have already benefited from this program and achieved student loan forgiveness.
• Unlock Tuition Discounts and Scholarships - The City of Philadelphia has forged partnerships with over a dozen esteemed colleges and universities in the area ensuring that our employees have access to a wide range of tuition discounts and scholarships. Experience savings of 10% to 40% on your educational expenses extending not only to City employees but in some cases spouse and dependents too!

Join the City of Philadelphia team today and seize these incredible benefits designed to enhance your financial well-being and personal growth!

*The successful candidate must be a city of Philadelphia resident within six months of hire

Effective May 22 2023 vaccinations are no longer required for new employees that work in non-medical non-emergency or patient facing positions with the City of Philadelphia. As a result only employees in positions providing services that are patient-facing medical care (ex: Nurses doctors emergency medical personnel) must be fully vaccinated.

The City of Philadelphia is an Equal Opportunity employer and does not permit discrimination based on race ethnicity color sex sexual orientation gender identity religion national origin ancestry age disability marital status source of income familial status genetic information or domestic or sexual violence victim status. If you believe you were discriminated against call the Philadelphia Commission on Human Relations at or send an email to

For more information go to: Human Relations Website: Work :

No

Employment Type :

Full-time