The Vice President Seasonal & Campaign Creative is a senior creative leader responsible for bringing the brands vision to life through compelling seasonal storytelling and integrated high-impact campaigns. Reporting to the Executive Creative Director this role leads the concepting development and execution of global seasonal narratives and 360 campaigns that connect brand product and culture - driving both emotional resonance and commercial performance.
This leader will oversee multidisciplinary creative teams and collaborate closely with marketing product merchandising and channel partners to ensure seasonal stories are distinctive cohesive and scalable across all touchpoints.
What youll get to do:
Seasonal & Campaign Leadership
- Lead the creative development of global seasonal narratives campaign concepts and hero moments that define the brands point of view and energize each season.
- Translate the ECDs overarching creative vision into executable ownable campaign ideas that travel seamlessly across channels and regions.
- Own campaign concepting from brief to launch-ensuring work is emotionally compelling culturally relevant and commercially effective.
- Set and deliver a highly creative modern art direction that elevates both performance-driven product stories and fashion-forward brand moments.
Brand & Product Storytelling
- Shape clear engaging product stories that elevate design innovation and performance while remaining true to the brands lifestyle positioning.
- Partner with Design Merchandising and Product Marketing to align seasonal priorities and ensure creative storytelling enhances product differentiation.
- Balance brand-building storytelling with performance-driven objectives across GTM moments.
- Ensure art direction flexes seamlessly between technical performance storytelling and expressive fashion-led narratives-without compromising brand integrity.
Cross-Functional Collaboration
- Work closely with Integrated Marketing Brand Activation Digital Retail and Regional teams to deliver cohesive integrated campaigns across paid owned earned and in-store channels.
- Partner with global and regional teams to ensure campaigns are adaptable while maintaining a consistent brand expression worldwide.
- Collaborate with production external agencies and partners to bring creative ideas to life at the highest level of craft.
- Lead and direct shoots- on set and in pre-production- to deliver best-in-class creative execution across stills motion and integrated productions.
Team Leadership & Development
- Lead mentor and inspire a high-performing team of creative directors designers writers and producers.
- Foster a culture of collaboration curiosity and creative excellence while encouraging fresh thinking and innovation.
- Provide clear creative direction feedback and career development to build a strong and scalable creative organization.
Operational Excellence
- Ensure campaigns are delivered on time on brief and on budget through strong planning prioritization and resourcing.
- Establish best practices for seasonal planning creative reviews and cross-functional workflows.
- Maintain high creative standards while operating at the speed and scale of a global retail brand.
Qualifications :
Who you are:
- 15 years of creative experience with significant leadership experience in seasonal campaign or brand creative roles.
- Vast experience in art directing on-set shoots with a proven ability to deliver best-in-class modern creative across performance and fashion product moments.
- Deep cultural fluency - actively living in and drawing from contemporary culture to ensure the brand remains relevant modern and forward-looking.
- Proven track record leading integrated multi-channel campaigns for global lifestyle athleisure fashion or consumer brands.
- Experienced with storytelling around a fabric-first proposition for brands.
- Strong understanding of how to connect brand storytelling product narratives and commercial goals.
- Experience working across digital social retail and physical brand experiences.
- Confident creative leader who can both set direction and drive execution.
- Highly collaborative comfortable partnering cross-functionally in a fast-paced growth-oriented environment.
- Passion for culture sport wellness and lifestyle with a strong instinct for what resonates with modern consumers.
Additional Information :
Our investment in you:
At Vuori were proud to offer the following to our employees:
- Health Insurance
- Savings and Retirement Plan
- Employee Assistance Program
- Generous Vuori Discount & Industry Perks
- Paid Time Off
- Wellness & Fitness benefits
The salary range for this role is $285000 per year - $325000 per year. This role is bonus eligible.
Vuori is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex gender identity sexual orientation race color religion national origin disability protected Veteran status age or any other characteristic protected by law.
All your information will be kept confidential according to EEO guidelines.
Remote Work :
No
Employment Type :
Full-time
The Vice President Seasonal & Campaign Creative is a senior creative leader responsible for bringing the brands vision to life through compelling seasonal storytelling and integrated high-impact campaigns. Reporting to the Executive Creative Director this role leads the concepting development and ex...
The Vice President Seasonal & Campaign Creative is a senior creative leader responsible for bringing the brands vision to life through compelling seasonal storytelling and integrated high-impact campaigns. Reporting to the Executive Creative Director this role leads the concepting development and execution of global seasonal narratives and 360 campaigns that connect brand product and culture - driving both emotional resonance and commercial performance.
This leader will oversee multidisciplinary creative teams and collaborate closely with marketing product merchandising and channel partners to ensure seasonal stories are distinctive cohesive and scalable across all touchpoints.
What youll get to do:
Seasonal & Campaign Leadership
- Lead the creative development of global seasonal narratives campaign concepts and hero moments that define the brands point of view and energize each season.
- Translate the ECDs overarching creative vision into executable ownable campaign ideas that travel seamlessly across channels and regions.
- Own campaign concepting from brief to launch-ensuring work is emotionally compelling culturally relevant and commercially effective.
- Set and deliver a highly creative modern art direction that elevates both performance-driven product stories and fashion-forward brand moments.
Brand & Product Storytelling
- Shape clear engaging product stories that elevate design innovation and performance while remaining true to the brands lifestyle positioning.
- Partner with Design Merchandising and Product Marketing to align seasonal priorities and ensure creative storytelling enhances product differentiation.
- Balance brand-building storytelling with performance-driven objectives across GTM moments.
- Ensure art direction flexes seamlessly between technical performance storytelling and expressive fashion-led narratives-without compromising brand integrity.
Cross-Functional Collaboration
- Work closely with Integrated Marketing Brand Activation Digital Retail and Regional teams to deliver cohesive integrated campaigns across paid owned earned and in-store channels.
- Partner with global and regional teams to ensure campaigns are adaptable while maintaining a consistent brand expression worldwide.
- Collaborate with production external agencies and partners to bring creative ideas to life at the highest level of craft.
- Lead and direct shoots- on set and in pre-production- to deliver best-in-class creative execution across stills motion and integrated productions.
Team Leadership & Development
- Lead mentor and inspire a high-performing team of creative directors designers writers and producers.
- Foster a culture of collaboration curiosity and creative excellence while encouraging fresh thinking and innovation.
- Provide clear creative direction feedback and career development to build a strong and scalable creative organization.
Operational Excellence
- Ensure campaigns are delivered on time on brief and on budget through strong planning prioritization and resourcing.
- Establish best practices for seasonal planning creative reviews and cross-functional workflows.
- Maintain high creative standards while operating at the speed and scale of a global retail brand.
Qualifications :
Who you are:
- 15 years of creative experience with significant leadership experience in seasonal campaign or brand creative roles.
- Vast experience in art directing on-set shoots with a proven ability to deliver best-in-class modern creative across performance and fashion product moments.
- Deep cultural fluency - actively living in and drawing from contemporary culture to ensure the brand remains relevant modern and forward-looking.
- Proven track record leading integrated multi-channel campaigns for global lifestyle athleisure fashion or consumer brands.
- Experienced with storytelling around a fabric-first proposition for brands.
- Strong understanding of how to connect brand storytelling product narratives and commercial goals.
- Experience working across digital social retail and physical brand experiences.
- Confident creative leader who can both set direction and drive execution.
- Highly collaborative comfortable partnering cross-functionally in a fast-paced growth-oriented environment.
- Passion for culture sport wellness and lifestyle with a strong instinct for what resonates with modern consumers.
Additional Information :
Our investment in you:
At Vuori were proud to offer the following to our employees:
- Health Insurance
- Savings and Retirement Plan
- Employee Assistance Program
- Generous Vuori Discount & Industry Perks
- Paid Time Off
- Wellness & Fitness benefits
The salary range for this role is $285000 per year - $325000 per year. This role is bonus eligible.
Vuori is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex gender identity sexual orientation race color religion national origin disability protected Veteran status age or any other characteristic protected by law.
All your information will be kept confidential according to EEO guidelines.
Remote Work :
No
Employment Type :
Full-time
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