Scale Demand Generation Specialist
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Job Location:
Seattle, OR - USA
Monthly Salary:
Not Disclosed
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
At Qualtrics we create software the worlds best brands use to deliver exceptional frontline experiences build high-performing teams and design products people love. But we are more than a platformwe are the creators and stewards of the Experience Management category serving over 18K clients globally. Building a category takes grit determination and a disdain for conventionbut most of all it requires close-knit high-functioning teams with an unwavering dedication to serving our customers.
When you join one of our teams youll be part of a nimble group thats empowered to set aggressive goals and move fast to achieve them. Strategic risks are encouraged and complex problems are solved together by passing the mic and iterating until the best solution comes to light. You wont have to look to find growth opportunitiesready or not theyll find you. From retail to government to healthcare were on a mission to bring humanity connection and empathy back to business. Join over 5000 people across the globe who think thats work worth doing.
When you join one of our teams youll be part of a nimble group thats empowered to set aggressive goals and move fast to achieve them. Strategic risks are encouraged and complex problems are solved together by passing the mic and iterating until the best solution comes to light. You wont have to look to find growth opportunitiesready or not theyll find you. From retail to government to healthcare were on a mission to bring humanity connection and empathy back to business. Join over 5000 people across the globe who think thats work worth doing.
Scale Demand Generation Specialist
Why We Have This Role
Were looking for a Scale Demand Generation Specialist to help drive revenue and growth by designing and executing marketing campaigns that reach and engage high-value prospects. Your work will directly impact our sales pipeline by building demand beyond our largest accounts and collaborating closely with Sales Field and Integrated Marketing. This is a chance to shape new marketing programs optimize existing ones and ensure our outreach is timely targeted and effectivewith your expertise at the center.
How Youll Find Success
- Leverage strong analytical skills to use data for campaign strategy and ongoing optimizations focused on pipeline and revenue.
- Exceptional project managementplan and flawlessly execute complex multi-channel marketing campaigns and events.
- Build trust and collaborate cross-functionally with Field Integrated and Regional Marketing teams for maximum impact.
- Innovate and develop new multi-touch programs that capture and convert key accounts and buying centers.
- Own end-to-end campaigns managing competing priorities with precision and attention to detail.
- Communicate clearly and persuasively with stakeholders translating campaign performance into actionable insights.
How Youll Grow
- Become an expert in the full demand generation stack from virtual events to ABM and attribution.
- Develop leadership and cross-functional collaboration skills by managing projects with internal stakeholders.
- Receive mentorship contribute to shaping a new high-visibility function and gain hands-on experience in strategic program building.
- Broaden knowledge across marketing disciplines including campaign ideation regional scaling and technology adoption.
- Expand your professional network with peers in Marketing Sales and Operations globally.
Things Youll Do
- Drive and deliver virtual event strategiesplan promote and analyze high-impact webinars demos roundtables and workshops to fuel pipeline growth.
- Execute targeted ABM campaigns creating personalized account journeys and conversion-driving content in collaboration with Sales.
- Optimize lead capture and nurturing with multi-channel strategies that advance prospects through the funnel and align tightly with Sales workflows.
- Analyze campaign outcomes provide insights and use A/B testing to constantly improve results (ROI engagement conversion).
- Coordinate regionally and globally with Sales Field Marketing and Marketing Ops to ensure smooth campaign execution accurate data and timely reporting.
What Were Looking For On Your Resume
- 3-5 years of B2B demand generation or field marketing preferably SaaS or startup experience
- Proven ability to manage marketing automation (Marketo preferred) CRM (Salesforce preferred) and virtual event platforms (Zoom Webinar ON24 etc.)
- Experience running ABM strategies and campaigns leveraging account-based tools and tactics
- Comfort analyzing marketing data and using results to inform next steps
- Track record of executing multiple complex projects/campaigns at once
- Strong written and verbal communicator
- Experience with AI-powered tools Sales/Revenue/Marketing Ops attribution/pipeline reporting or digital event certification.
What You Should Know About This Team
- Collaborate extensively across global marketing and sales teams balancing scalable initiatives with regional flexibility.
- Be part of a new fast-growing team shaping programs and processes with real influence on both current outcomes and future direction.
- Direct coordination with Field Marketing and Sales working virtually and asynchronously with colleagues across time zones.
- Opportunity to make a tangible lasting impact on both the company and your own career.
- Tight feedback loopsee in real-time how your work affects results.
Our Teams Favorite Perks and Benefits
- Immediate feedback from close partnership with Sales so you see the impact of your work quickly.
- Embedded with Field Marketingopportunity for travel and hands-on field experiences.
- Highly collaborative supportive cultureyour ideas connectivity and communication skills are valued and developed.
- Exposure to a variety of marketing disciplines and international teams supporting ongoing career growth and skill-building.
The Qualtrics Hybrid Work Model: Our hybrid work model is elegantly simple: we all gather in the office three days a week; Mondays and Thursdays plus one day selected by your organizational leader. These purposeful in-person days in thoughtfully designed offices help us do our best work and harness the power of collaboration and innovation. For the rest of the week work where you want owning the integration of work and life.
Qualtrics is an equal opportunity employer meaning that all qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability status as a protected veteran or any other protected characteristic.
Applicants in the United States of America have rights under Federal Employment Laws:Family & Medical Leave Act Equal Opportunity Employment Employee Polygraph Protection Act
Qualtrics is committed to the inclusion of all qualified individuals. As part of this commitment Qualtrics will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process to perform essential job functions and/or to receive other benefits and privileges of employment please let your Qualtrics contact/recruiter know.
Not finding a role thats the right fit for now Qualtrics Insiders is the one-stop shop for all things Qualtrics Life. Sign up for exclusive access to content created with you in mind and get the scoop on what we have going on at Qualtrics - upcoming events behind the scenes stories from the team interview tips hot jobs and more. No spam - we promise! Youll hear from us two times a month max with fresh totally tailored info - so be sure to stay connected as you explore your best role and company fit.
For full-time positions this pay range is for base per year; however base pay offered within this range may vary depending on location job-related knowledge education skills and experience. A sign-on bonus and restricted stock units may be included in an employment offer. Full-time employees are eligible for medical dental vision life and disability 401(k) with match paid time off a wellness reimbursement mental health benefits and an experience bonus. For a detailed look at our benefits visitQualtrics US Benefits.
Washington State Annual Pay Transparency Range
$81000$121000 USD
Required Experience:
IC
Key Skills
- Sales Experience
- Door-to-Door Experience
- B2B Sales
- Time Management
- Marketing
- Cold Calling
- Salesforce
- Inside Sales
- Telemarketing
- Customer relationship management
- CRM Software
- Lead Generation
About Company
The Qualtrics Platform and our specialized AI uncovers insights, prioritizes actions, and empowers everyone to improve customer & employee experiences.
