Head of Marketing CEE

Edgewell

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profile Job Location:

Warsaw - Poland

profile Monthly Salary: Not Disclosed
Posted on: 16 hours ago
Vacancies: 1 Vacancy

Job Summary

Edgewell is not just a company but a vibrant global community of6800 visionaries doers and makers. Our family of over25 personal care brands serves people in more than50 countries. We are dedicated to infusing joyfulness into every aspect of our work. Our pledge goes beyond our products with our fundamental value ofPeople Firstguiding us to foster a diverse inclusive and respectful environment where every team member can flourish and celebrate our shared achievements.

Head of Marketing CEE
Warsaw Poland (Hybrid Working)


Lets Talk About You
Youre an ambitious highly successful marketing leader with significant experience in FMCG ideally in personal care brand marketing. You thrive in dynamic fast-paced environments collaborating confidently with senior executives and matrixed European teams. Your leadership style empowers engages and delivers results and youre ready to drive Edgewells business growth in are looking for an experienced Professional to join Edgewell Personal Care a global consumer goods business with a portfolio of over 25 brands (Wilkinson Sword Schick Hawaiian Tropic Carefree Bulldog Skincare for Men Jack Black and recently acquired Cremo Grooming just to name a few!).

Now Lets Get Down to Business
As Head of Marketing CEE youll play a critical role in building Edgewells business across Central and Eastern Europe. Youll develop and execute high-impact local brand strategies for a broad range of iconic personal care brands ensuring excellence in execution aligned with European priorities. Youll contribute to the CEE Markets strategic direction driving sales and profit growth and leading positive transformation. Youll report to the General Manager CE and will manage a team consisting of Brand Managers Shopper Marketing Manager & Category Development Manager.

Key Accountabilities:

  • Develop and deliver CEE marketing strategy and business plans in collaboration with the CEE Leadership Team.
  • Launch NPD drive core brands and build brand awareness.
  • Develop local product strategies including pricing and promotions ensuring alignment with brand guidelines and business objectives.
  • Lead pan-European communication initiatives (NPD launches).
  • Identify new business opportunities and make recommendations to the European Leadership Team.
  • Use consumer and shopper insights to recommend and implement marketing strategies.
  • Define and manage A&P budgets media plans and spending mix.
  • Adapt centrally developed ATL/TTL/BTL assets for local markets.
  • Manage marketing budget financial implications and forecasts.
  • Influence media promotions in line with retailer strategy.
  • Lead category development and market research agenda.
  • Create and manage local marketing activities (PR digital social promotions).
  • Monitor and evaluate competitor strategies providing recommendations.
  • Collaborate strongly with Sales and Commercial Strategy teams.
  • Present annual brand plans and deliver promotional programmes across all key customers channels and markets.
  • Adapt Hub/Global support materials to local needs.
  • Manage display strategies and co-packing agreements.
  • Prioritise activities by geography and segment across CEE.
  • Develop and coach the marketing team recruiting and motivating talent.
  • Deliver Strategic Growth Opportunity Plan Annual Business Plan Quarterly Forecast and contribute to CE StratPlan development.

Are You Ready to Show Us What Youve Got
Were looking for an someone with significant Marketing experience ideally gained within an FMCG or Cosmetics business. While your experience is of course important were all about making useful things joyful so we love when our prospective candidates are passionate about this too.

  • Highly organised detail-oriented flexible and self-motivated.
  • Excellent communication and interpersonal skills; able to influence decisions and build strong relationships.
  • Proven ability to analyse data report and make recommendations.
  • Experience developing brand strategies that grow brands and enhance customer relationships.
  • Track record of excellence in ATL TTL and BTL marketing disciplines.
  • Strategic and commercially minded able to develop and recommend winning market strategies.
  • Strong understanding of CEE markets and commercial acumen.
  • Diploma or degree in Marketing or Business.
  • Significant Marketing experience within FMCG preferably personal care
  • Shopper/customer/trade marketing or sales experience is an asset.
  • Team Management experience leading and coaching teams is a must have
  • Professional Capability in both English & Polish are required


What We Offer

Competitive salary and attractive benefitsHybrid working (3 days per week in the office) Regular travel within CE region and ad-hoc European travel Microsoft Office applications PowerBI Teams Excel PowerPoint Word assistance programme life assurance discounted Edgewell products core working hours 25 days annual leave free beverages & snacks sports & social club membership casual smart dress code and a great team!


If youre ready to progress your career with Edgewell were looking forward to hearing from you. Please email an up-to-date CV in English along with your salary expectations. For more information visit .

#INT

Edgewell is an equal opportunity employer. We do all we can to create a collaborative and diverse global team where good ideas can thrive and our colleagues can learn and lead. We prohibit discrimination based on age color disability marital or parental status national origin race religion sex sexual orientation gender identity veteran status or any legally protected status in accordance with applicable federal state and local laws. We listen deeply and speak directly to create an environment thats open to difference. We aim to bring joy to not only the products we create and the people we serve but our colleagues across the globe too.


Required Experience:

Director

Edgewell is not just a company but a vibrant global community of6800 visionaries doers and makers. Our family of over25 personal care brands serves people in more than50 countries. We are dedicated to infusing joyfulness into every aspect of our work. Our pledge goes beyond our products with our fun...
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Key Skills

  • Digital Marketing
  • Performance Marketing
  • B2B Sales
  • Marketing
  • SAAS
  • Growing Experience
  • Customer Acquisition
  • Multichannel Marketing
  • Affiliate Marketing
  • Team Management
  • Public Speaking
  • Lead Generation

About Company

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Meet Edgewell, a global company with more than 25 market-leading brands in shave, grooming, sun, skin and feminine care.

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