Marketing CRM Automation Specialist
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Job Location:
Monthly Salary:
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
When you come to work at ING youre joining a modern and progressive team where individuality isnt just accepted its encouraged. Youll be surrounded by people who are friendly inclusive and respectful who want you to reach your potential. Its one of the many reasons were proud to be an Employer of Choice for Gender Equality.
Were looking for a Marketing CRM Automation Specialist to join our internal CRM Marketing Automation team - a team that plays a critical role in delivering personalised data-driven communications that truly connect with our customers. This team is a part of broader Customer Growth and Engagement Area that supports ING Australia in overseeing and steering Customer Communication execution
As Marketing CRM Automation Specialist youll not only contribute to the success of marketing initiatives but will also enhance the overall customer experience ensuring that every communication is impactful and aligned with our commitment to excellence
Ready to make an impact
What youll do
- Execute the design build testing and delivery of marketing and compliance communications (email and SMS) to ING customers using the newly implemented Customer Engagement Platform (Marigold Engage) and related tools
- Develop and optimise templates and reusable components to improve efficiency
- Collaborate with Stakeholders Marketing Experts and Target Marketing Analysts to ensure fast delivery of campaigns and contribute to better business outcomes
- Act as the quality guardian for all communications ensuring accuracy compliance
- Identify and implement process improvements to increase speed automation and quality.
- Advise on best practices and support adoption of newly introduced marketing technology
What were looking for
- Minimum 2 years experience with Customer Engagement platforms (e.g. Marigold SFMC Adobe Braze Pardot or Marketo) including template design and build
- Proficiency in HTML and CSS
- Excellent problem-solving lateral thinking and interpretive skills
- Proficiency in efficient project planning and execution for deliverables.
- Strong interpersonal and communication skills to engage stakeholders effectively
- Capable of self-management and taking initiative
Whats in it for you
- Discounted ING Health Insurance
- An additional Rest Day to support your wellbeing
- An IMPACT Day to volunteer on approved sustainability activity
About Us
At ING we want to make life simpler and more worthwhile for everyone who banks with us for the people who work with us and the community at large too.
When you come to work at ING youre joining a team where individuality isnt just accepted its encouraged. Weve built a culture thats fun friendly and supportive its the kind of place where you can be yourself and make the most of whatever you have to offer.
We give people the freedom to think differently take ownership of their work and make great things happen. Were here to help you get ahead. And with our global network theres plenty of scope to take your career in new directions perhaps even ones youve never considered.
We are all about celebrating success and as a result we are proud to be a WGEA Employer of Choice for Gender Equality and a certified Family Inclusive workplace.
Sound like the kind of place youd feel at home Wed love to hear from you.
(One last thing ING operates a direct talent sourcing model. So no agency introductions please.)
Need more
Contact Mark Montgomery on
Applications close Friday 10th December 2025
Before you apply
Here at ING we consider employee development to be important and encourage existing employees to apply for suitable internal positions. It is expected that any employee applying for a vacant position would have been in their current role for a minimum of twelve (12) months before applying. This may be waived in special circumstances and after consultation with your manager
ING is Australias most recommended bank according to RFi XPRT Survey February 2021 - July 2021 (n 31903) when compared to customers of 20 other banks operating in Australia.
#LI-DNI
Required Experience:
IC
Key Skills
- Controlling Experience
- Distributed Control Systems
- Pardot
- Crystal Reports
- Marketing Automation
- Salesforce Marketing Cloud
- Warehouse Management
- HubSpot
- Responsys
- Email Marketing
- Leadership Experience
- Programmable Logic Controllers
About Company
ING Global Career Opportunities - Welcome to 'careers at ING'. We give you the space to develop yourself as an intern, trainee and professional. Check out our opportunities. Jump on!
