Regional Marketing Manager
Job Summary
Airtable is the no-code app platform that empowers people closest to the work to accelerate their most critical business processes. More than 500000 organizations including 80% of the Fortune 100 rely on Airtable to transform how work gets done.
About Airtable
Airtable is the AI-powered app platform that empowers teams to build custom workflows automate processes and manage critical business data all without needing to code. From marketing and product to operations and HR organizations of all sizes rely on Airtable to move faster and work smarter.
The Role
Were looking for a Field Marketing Marketing Manager (Contractor) based in Sydney to drive pipeline generating marketing programs across the ANZ region. This is a pipeline-first role: youll design and execute regional marketing programs that directly generate and accelerate enterprise pipeline in ANZ.
Reporting into Field Marketing AMER/ANZ youll work closely with the local sales leadership cross-functional marketing teams and local partners to create impactful regional programs tailored to the Australian and New Zealand markets. Youll own a region end-to-end with direct line of sight to pipeline and revenue impact. At Airtable you wont just run programs youll build them with AI using the same tools youre marketing to your customers.
What youll do
Drive Pipeline Through Field & Demand Programs
- Plan and execute integrated marketing programs (digital campaigns executive roundtables field events webinars partner activations) working alongside the AMER Field Marketing team
- Partner closely with Sales to align on account priorities and pipeline goals
- Support ABM initiatives in collaboration with global marketing and regional sales teams
Build and Execute Regional Marketing Strategy
- Develop and implement the ANZ regional marketing plan aligned to global priorities and regional revenue targets
- Identify growth opportunities within key industries and accounts in the region
- Localize global campaigns and messaging to resonate with the ANZ market
Collaborate Cross-Functionally
- Act as the primary ANZ marketing point of contact for regional stakeholders and partners
- Coordinate with global campaign content digital and product marketing teams
- Manage external agencies or vendors as needed
Measure & Optimize
- Track program performance pipeline impact and ROI
- Provide regular reporting and insights to regional and global leadership
- Continuously test learn and optimize regional tactics
Who you are
- 5 years of B2B marketing experience preferably in SaaS or technology
- Experience owning regional or field marketing programs in ANZ
- Genuine enthusiasm for building with and using AI in your work
- Strong understanding of demand generation ABM and pipeline marketing
- Proven ability to work cross-functionally in a fast-paced global environment
- Strong project management and communication skills
- Must be based in Sydney. Expect 20% - 30% ANZ travel.
- 40 hours / week commit
Nice to Have
- Experience with Airtable or similar no-code AI platforms
- Strong understanding of PLG -> enterprise motions
- Experience marketing to enterprise and mid-market audiences
- Familiarity with the ANZ technology ecosystem
- Experience working with CRM and marketing automation tools
Why Join Airtable
This is an opportunity to shape and scale Airtables presence in ANZ at a pivotal stage of growth. Youll have autonomy visibility and the ability to make measurable impact while working with a collaborative global marketing team.
What we offer
Duration: 12-month contract
Start Date: ASAP
Work Schedule: 40 hr / week
Location: Sydney Australia
Airtable is an equal opportunity employer. We embrace diversity and strive to create a workplace where everyone has an equal opportunity to thrive. We welcome people of different backgrounds experiences abilities and perspectives. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability protected veteran status or any characteristic protected by applicable federal and state laws regulations and ordinances. Learn more about your EEO rights as an applicant.
VEVRAA-Federal Contractor
If you have a medical condition disability or religious belief/practice which inhibits your ability to participate in any part of the application or interview process please complete our Accommodations Request Form and let us know how we may assist you. Airtable is committed to participating in the interactive process and providing reasonable accommodations to qualified applicants.
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Required Experience:
Manager
Key Skills
About Company
Airtable was founded on the belief that software shouldn’t dictate how you work—you should dictate how it works. Our mission is to democratize software creation by enabling anyone to build the tools that meet their needs. Creators and creatives around the world use Airtable to do ever ... View more