Data Scientist, Market Growth (Lifecycle)
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Monthly Salary:
Posted on:
17 hours ago
Vacancies:
1 Vacancy
Job Summary
Binance is a leading global blockchain ecosystem behind the worlds largest cryptocurrency exchange by trading volume and registered users. We are trusted by over 280 million people in 100 countries for our industry-leading security user fund transparency trading engine speed deep liquidity and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education research payments institutional services Web3 features and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
About the Role
In this role you will be responsible for developing and optimising core algorithmic models in marketing scenarios including user behaviour prediction profiling ROI estimation and traffic allocation strategies. You will design and build precision marketing models such as CTR/CVR prediction LTV forecasting and channel attribution analysis leveraging user profiles real-time behavioural data and business objectives. A key part of the role will be creating data-driven strategies for user acquisition retention and repurchase while continuously validating and improving performance through A/B testing causal inference and attribution analysis. You will collaborate closely with data product and operations teams to ensure these algorithms are effectively deployed within Binances marketing systems to drive measurable growth.
Responsibilities:
- Responsible for core algorithm models in marketing scenarios including but not limited to user behavior prediction user profiling ROI estimation and traffic allocation strategies to improve marketing efficiency and conversion rates.
- Build precision marketing models (such as CTR/CVR prediction LTV forecasting marketing channel attribution analysis etc.) based on user profiles real-time behavioral data and business objectives.
- Design data-driven algorithm strategies for user lifecycle management (acquisition retention repurchase) to optimize user growth and operational performance.
- Deeply understand business needs and continuously track algorithm performance; validate and optimize models through A/B testing causal inference and attribution analysis ensuring ongoing iteration and business impact.
- Collaborate closely with data product and operations teams to drive the implementation of algorithms in marketing systems (e.g. user growth initiatives).
Requirements:
- At least 3 years of experience in related fields with a solid foundation in algorithms and programming.
- Masters Degree or above in Computer Science Statistics Applied Mathematics Machine Learning or related disciplines.
- Proficient in at least one programming language such as Python Scala or Java; familiar with big data processing frameworks like Hadoop Spark or Flink.
- Strong understanding of machine learning algorithms (e.g. LR GBDT DNN) commonly used models in marketing scenarios (e.g. Uplift Model Lookalike) and tools such as TensorFlow or PyTorch.
- Familiar with SQL/Hive and experienced in large-scale data cleaning feature engineering and model tuning.
- Deep understanding of user growth ad placement and e-commerce marketing scenarios with the ability to design algorithm solutions aligned with business goals.
- Clear logical thinking ability to work independently and strong team collaboration and communication skills.
Why Binance
Shape the future with the worlds leading blockchain ecosystem
Collaborate with world-class talent in a user-centric global organization with a flat structure
Tackle unique fast-paced projects with autonomy in an innovative environment
Thrive in a results-driven workplace with opportunities for career growth and continuous learning
Competitive salary and company benefits
Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
By submitting a job application you confirm that you have read and agree to our Candidate Privacy Notice.
We may use artificial intelligence (AI) tools to support parts of the hiring process such as reviewing applications analyzing resumes or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed please contact us.
Key Skills
- Laboratory Experience
- Immunoassays
- Machine Learning
- Biochemistry
- Assays
- Research Experience
- Spectroscopy
- Research & Development
- cGMP
- Cell Culture
- Molecular Biology
- Data Analysis Skills
About Company
Binance is a blockchain ecosystem comprised of Exchange, Labs, Launchpad, Info, Academy, Trust Wallet, and Blockchain Charity Foundation (BCF). Binance Exchange is one of the fastest and most popular cryptocurrency exchange platforms in the world, capable of processing over 1.4 millio ... View more
