We are looking for an IP Globalization & Partnerships Specialist to lead the overseas expansion of Chinese original IPs through licensing co-branding and cross-market collaboration. The ideal candidate brings strong international market insight hands-on project execution experience and the ability to build strategic partnerships across cultures.
What Youll Do
IP Acquisition & Expansion: Develop and execute overseas expansion strategies for Chinese original IPs including IP selection partnership model design and international market development.
Partnership & Licensing: Build and maintain relationships with overseas brands distributors and retail platforms to drive IP licensing co-branding collaborations and cross-industry marketing initiatives.
Project Execution: Oversee end-to-end execution of IP overseas projects including market research contract management progress tracking and cross-functional coordination.
Market Insights: Continuously monitor global trends in toys FMCG and retail industries analyze competitors and consumer preferences and provide data-backed insights for IP globalization strategies.
Brand Communication: Collaborate with marketing and PR teams to promote IP-related campaigns exhibitions and social media activities in overseas markets to enhance brand visibility.
Performance Review: Evaluate project outcomes produce periodic review reports and recommend optimization strategies.
Who You Are
Bachelors degree or above; majors in Marketing International Trade Cultural & Creative Studies or Brand Management preferred.
2 years of experience in IP licensing brand partnerships overseas expansion or related fields; background in toys retail or consumer goods is a plus.
Strong understanding of overseas markets especially Southeast Asia Japan/Korea and North America/Europe; hands-on experience in overseas collaboration or project implementation preferred.
Excellent negotiation and communication skills with the ability to collaborate effectively in cross-cultural environments.
Proficiency in English as a working language with strong business acumen and data analysis capabilities.
Passionate about IP culture with strong interest in designer toys consumer retail and cross-border e-commerce.
Experience participating in well-known IP globalization co-branding or cross-industry collaboration projects (e.g. anime film artists or designer toy IP).
Resources in e-commerce platforms (Amazon Shopee Lazada) or offline retail channels.
Proven experience successfully launching Chinese original IPs in overseas markets.
Why Youll Love It
- Advanced AI tools for all positions
- Creative office at XXXX
- Competitive Salary
- Performance Review (2 times per year)
- Annual Performance Bonus
- Annual Paid Leave
- Marriage Compassionate and Parental Leaves
- Health Insurance
- Social Security
- Monthly Quarterly Annual MVP Awards (prizes up to 8000USD)
- TGIF and other fun events at office
Required Experience:
IC
We are looking for an IP Globalization & Partnerships Specialist to lead the overseas expansion of Chinese original IPs through licensing co-branding and cross-market collaboration. The ideal candidate brings strong international market insight hands-on project execution experience and the ability t...
We are looking for an IP Globalization & Partnerships Specialist to lead the overseas expansion of Chinese original IPs through licensing co-branding and cross-market collaboration. The ideal candidate brings strong international market insight hands-on project execution experience and the ability to build strategic partnerships across cultures.
What Youll Do
IP Acquisition & Expansion: Develop and execute overseas expansion strategies for Chinese original IPs including IP selection partnership model design and international market development.
Partnership & Licensing: Build and maintain relationships with overseas brands distributors and retail platforms to drive IP licensing co-branding collaborations and cross-industry marketing initiatives.
Project Execution: Oversee end-to-end execution of IP overseas projects including market research contract management progress tracking and cross-functional coordination.
Market Insights: Continuously monitor global trends in toys FMCG and retail industries analyze competitors and consumer preferences and provide data-backed insights for IP globalization strategies.
Brand Communication: Collaborate with marketing and PR teams to promote IP-related campaigns exhibitions and social media activities in overseas markets to enhance brand visibility.
Performance Review: Evaluate project outcomes produce periodic review reports and recommend optimization strategies.
Who You Are
Bachelors degree or above; majors in Marketing International Trade Cultural & Creative Studies or Brand Management preferred.
2 years of experience in IP licensing brand partnerships overseas expansion or related fields; background in toys retail or consumer goods is a plus.
Strong understanding of overseas markets especially Southeast Asia Japan/Korea and North America/Europe; hands-on experience in overseas collaboration or project implementation preferred.
Excellent negotiation and communication skills with the ability to collaborate effectively in cross-cultural environments.
Proficiency in English as a working language with strong business acumen and data analysis capabilities.
Passionate about IP culture with strong interest in designer toys consumer retail and cross-border e-commerce.
Experience participating in well-known IP globalization co-branding or cross-industry collaboration projects (e.g. anime film artists or designer toy IP).
Resources in e-commerce platforms (Amazon Shopee Lazada) or offline retail channels.
Proven experience successfully launching Chinese original IPs in overseas markets.
Why Youll Love It
- Advanced AI tools for all positions
- Creative office at XXXX
- Competitive Salary
- Performance Review (2 times per year)
- Annual Performance Bonus
- Annual Paid Leave
- Marriage Compassionate and Parental Leaves
- Health Insurance
- Social Security
- Monthly Quarterly Annual MVP Awards (prizes up to 8000USD)
- TGIF and other fun events at office
Required Experience:
IC
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