Marketing & Brand Lead
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Job Location:
Monthly Salary:
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
Marketing & Brand Lead at Petsasa
Position Brief
We are looking for a creative and visionary to join our team as the Marketing & Brand Lead. This role entails overseeing all marketing and brand activities at Petsasa; including but not limited to managing our social media presence developing brand content email marketing and ensuring brand consistency across the company including digital channels physical branding and marketing materials.
Ideal Candidate
A proactive creative individual who can take ownership of Petsasas marketing function. Someone who is extremely self-driven hands-on and organised.
Responsibilities
Manage Petsasas brand across all platforms and materials.
Plan and execute social media email and digital advertising campaigns.
Produce and oversee high-quality content including graphics videos and copy for all marketing initiatives.
Identify engage and manage influencers affiliates and brand partners to increase reach.
Plan and manage promotions seasonal campaigns and special offers.
- Analyze customer interactions online and offline using feedback to improve messaging and campaigns.
Oversee company communications including announcements and media relations.
- Plan coordinate and represent Petsasa at events trade shows and conferences.
Manage budgets for marketing campaigns content creation and partnerships..
Tack marketing performance using analytics and provide actionable insights for improvement.
Requirements
Bachelors degree in Marketing Communication Business Media or a related field or equivalent proven experience in a similar role.
Experience in digital marketing social media or brand management.
Strong writing and communication skills.
Ability to use basic image and video design tools.
Familiarity with email marketing.
Basic knowledge of Facebook Ads and Google Ads.
Understanding of SEO basics.
Skills in photography or content creation are a plus.
Required Skills:
Bachelors degree in Marketing Communication Business Media or a related field or equivalent proven experience in a similar role. Experience in digital marketing social media or brand management. Strong writing and communication skills. Ability to use basic image and video design tools. Familiarity with email marketing. Basic knowledge of Facebook Ads and Google Ads. Understanding of SEO basics. Skills in photography or content creation are a plus.
Company Industry
IT Services and IT Consulting
Key Skills
- Business Development
- Graphic Design
- Communication Strategies
- CRM
- Online
- Market Research
- Project Management
- SEO
- Content Marketing
- ROI
- Creative concepts
- Actionable Insights
- KPI
- Analytics
