Our Opportunity:
Chewy is seeking a Programmatic Digital Marketing Manager (OTT & Audio) to join our growing media team! In this role youll develop and implement programmatic strategies across OTT and Audio platforms driving measurable impact through thoughtful planning hands-on optimization and rigorous test-and-learn frameworks. Youll employ The Trade Desk and other demand-side platforms to deliver data-driven media strategies that engage customers across channels.
The ideal candidate brings a mix of analytical rigor creative insight and operational excellence - growing in a fast-paced results-oriented environment. Youre equally comfortable in the weeds of bid strategies and DSP reporting as you are presenting optimization insights and strategic recommendations to partners!
What Youll Do
Lead end-to-end programmatic media planning and buying for OTT and Audio channels including strategy development campaign setup trafficking pacing and optimization.
- Use The Trade Desk DSP to manage programmatic campaigns ensuring efficient delivery and performance against important metrics.
- Develop audience-first strategies using 1st- and 3rd-party data contextual signals and behavioral insights.
- Partner cross-functionally with creative analytics and finance teams to align on testing frameworks budget allocations and performance narratives.
- Champion a test-and-learn approach exploring new formats partners and creative strategies.
- Provide creative insights and performance feedback to improve storytelling and engagement across ad formats.
- Manage and strengthen vendor relationships (DSPs data providers publishers) evaluating new partners and technologies to improve media performance.
- Collaborate with Measurement and Analytics teams to connect results to business outcomes ensuring accurate attribution reporting and actionable insight delivery.
- Harness AI capabilities to accelerate analysis surface insights and improve decision-making.
- Stay ahead of emerging trends in Streaming Live Sports Audio and programmatic technology to drive innovation and efficiency.
What Youll
- Bachelors degree in marketing Business or related field.
- 5 years of experience in programmatic media planning and buying with a focus on OTT and/or Audio.
- Ecommerce or directtoconsumer experience.
- Hands-on experience with The Trade Desk is required (campaign setup optimization and troubleshooting).
- Deep understanding of programmatic ecosystems including SSPs DSPs data management and ad verification.
- Proven success managing large-scale programmatic campaigns across diverse important metrics.
- Strong critical thinking analytical and problem-solving skills - comfortable interpreting large data sets into actionable insights.
- A creative curious approach with a passion for experimentation and continuous improvement.
- Excellent communication and collaboration skills with the ability to influence across teams and levels.
- Intermediate proficiency in Excel/Google Sheets (Tableau a plus).
#LI-JL7
#LI-Hybrid
Required Experience:
Manager
Our Opportunity:Chewy is seeking a Programmatic Digital Marketing Manager (OTT & Audio) to join our growing media team! In this role youll develop and implement programmatic strategies across OTT and Audio platforms driving measurable impact through thoughtful planning hands-on optimization and rigo...
Our Opportunity:
Chewy is seeking a Programmatic Digital Marketing Manager (OTT & Audio) to join our growing media team! In this role youll develop and implement programmatic strategies across OTT and Audio platforms driving measurable impact through thoughtful planning hands-on optimization and rigorous test-and-learn frameworks. Youll employ The Trade Desk and other demand-side platforms to deliver data-driven media strategies that engage customers across channels.
The ideal candidate brings a mix of analytical rigor creative insight and operational excellence - growing in a fast-paced results-oriented environment. Youre equally comfortable in the weeds of bid strategies and DSP reporting as you are presenting optimization insights and strategic recommendations to partners!
What Youll Do
Lead end-to-end programmatic media planning and buying for OTT and Audio channels including strategy development campaign setup trafficking pacing and optimization.
- Use The Trade Desk DSP to manage programmatic campaigns ensuring efficient delivery and performance against important metrics.
- Develop audience-first strategies using 1st- and 3rd-party data contextual signals and behavioral insights.
- Partner cross-functionally with creative analytics and finance teams to align on testing frameworks budget allocations and performance narratives.
- Champion a test-and-learn approach exploring new formats partners and creative strategies.
- Provide creative insights and performance feedback to improve storytelling and engagement across ad formats.
- Manage and strengthen vendor relationships (DSPs data providers publishers) evaluating new partners and technologies to improve media performance.
- Collaborate with Measurement and Analytics teams to connect results to business outcomes ensuring accurate attribution reporting and actionable insight delivery.
- Harness AI capabilities to accelerate analysis surface insights and improve decision-making.
- Stay ahead of emerging trends in Streaming Live Sports Audio and programmatic technology to drive innovation and efficiency.
What Youll
- Bachelors degree in marketing Business or related field.
- 5 years of experience in programmatic media planning and buying with a focus on OTT and/or Audio.
- Ecommerce or directtoconsumer experience.
- Hands-on experience with The Trade Desk is required (campaign setup optimization and troubleshooting).
- Deep understanding of programmatic ecosystems including SSPs DSPs data management and ad verification.
- Proven success managing large-scale programmatic campaigns across diverse important metrics.
- Strong critical thinking analytical and problem-solving skills - comfortable interpreting large data sets into actionable insights.
- A creative curious approach with a passion for experimentation and continuous improvement.
- Excellent communication and collaboration skills with the ability to influence across teams and levels.
- Intermediate proficiency in Excel/Google Sheets (Tableau a plus).
#LI-JL7
#LI-Hybrid
Required Experience:
Manager
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