Marketing Manager

At Dow we believe in putting people first and were passionate about delivering integrity respect and safety to our customers our employees and the planet.

Our people are at the heart of our solutions. They reflect the communities we live in and the world where we do business. Their diversity is our strength. Were a community of relentless problem solvers that offers the daily opportunity to contribute with your perspective transform industries and shape the future. Our purpose is simple - to deliver a sustainable future for the world through science and collaboration.If youre looking for a challenge and meaningful role youre in the right place.

Dow (NYSE: DOW) is one of the worlds leading materials science companies serving customers in high-growth markets such as packaging infrastructure mobility and consumer global breadth asset integration and scale focused innovation leading business positions and commitment to sustainability enable us to achieve profitable growth and help deliver a sustainable future. We operate manufacturing sites in 30countries and employ approximately36000 people. Dow delivered sales of approximately$43 billionin 2024. References to Dow or the Company mean Dow Inc. and its subsidiaries. Learn more about us and our ambition to be the most innovative customer-centric inclusive and sustainable materials science company in the world by visiting.

About you and this role

Dow has an exciting opportunity as a Marketing Manager within our Packaging & Specialty Plastics (P&SP) business unit located in Houston (TX).

In this role you will be responsible for accelerating and managing long-term growth strategies within flexible packaging applications. You will lead the development and execution of market plans designed to capture growth in priority high-value segments. This includes defining strategies for your assigned segments managing market plan execution and leading cross-functional application teams to drive success. You will also foster relationships across the value chain to strengthen Dows market presence and partner with Technical Service (TS) counterparts to advance the innovation pipeline.

You will work closely with a Marketing Director in flexible packaging and collaborate with the cross-functional Market Management Team (MMT) to deliver results. This is an opportunity to make a significant impact by driving growth in a dynamic area of Dows growth strategy.

Responsibilities:

Strategy Implementation:

• Develop sub-market strategies and ensure implementation through engagement with Sales/TS functions
• Create multi-year action plans to bring product solutions or business models to market by reaching target customers
• Track progress against key segment deliverables and collaborate with Sales to achieve target market share price performance and delivery of sales plan
• Update pricing and product positioning based on quantified value propositions

Cross-functional Team Leadership:

• Manage Application Development Teams (ADTs) for segments of focus
• Ensure full understanding and execution of the strategy by all adjacent functional focal points in Sales Product Management TS and R&D
• Play a key role on the MMT by ensuring ADT learnings are addressed and aligned with the MMTs strategic priorities

Customer/Value Chain Engagement:

• Become a Subject Matter Expert in segments of focus
• Create and utilize direct customer and value chain relationships to:
  • Gain market insights
  • Establish industry credibility for Dow
  • Identify unmet needs
  • Validate new products and value propositions

Innovation Management:

• Manage the innovation pipeline and progress projects through development stages
• Drive front end market research to charter projects to meet new opportunities
• Execute successful launch of matured projects with support materials to articulate value propositions

Qualifications:

• A minimum of a bachelors degree or relevant military experience at or above a U.S. E5 or Canadian Petty Officer 2nd Class or Sergeant ranking.
• A minimum of a 5 years of relevant working experience.
• Willingness to travel 50% domestically.
• A minimum requirement for this U.S. based position is the ability to work legally in the United States. No visa sponsorship/support is available for this position including for any type of U.S. permanent residency (green card) process.

Your Skills:

• Experience in customer facing roles and film applications is highly desired.
• Go To Market Strategies: Strategy development is the process of creating an action plan that specifies how a company will bring a set of product solutions or business model to market by reaching target customers and achieving competitive advantage.
• Cross Functional Team Leadership: Refers to leading a group of people with different functional expertise working toward a common goal.
• Business Case Analysis: Provides a best value analysis that considers not only cost but other quantifiable and non-quantifiable factors supporting an investment decision.
• New Product Development: Managing the overall process of conceptualizing designing planning and commercializing a new product in an effort to bring it to market.
• Market Research: Organized efforts to gather information about target markets and customers. Identify and analyze the needs of the market size and competition.
• Market Environment: Interpreting and managing the factors and forces such as political social or economic that affect a firms ability to build and maintain customer relationships.
• Proactive Approach: Self-initiated behavior that endeavors to solve a problem before it has occurred. It involves acting in advance of future situation rather than reacting.

Additional Notes:

• This position does not offer relocation assistance.

Benefits What Dow offers you

We invest in you.

Dow invests in total rewards programs to help you manage all aspects of you: your pay your health your life your future and your bring your background talent and perspective to work every day. Dow rewards that commitment by investing in your total wellbeing.

Here are just a few highlights of what you would be offered as a Dow employee:

• Equitable and market-competitive base pay and bonus opportunity across our global markets along with locally relevant incentives.
• Benefits and programs to support your physical mental financial and social well-being to help you get the care you you need it.
• Competitive retirement program that may include company-provided benefits savings opportunities financial planning and educational resources to help you achieve your long term financial-goals.
  • Employee stock purchase programs (availability varies depending on location).
• Student Debt Retirement Savings Match Program (U.S. only).
  • Dow will take the value of monthly student debt payments and apply them as if they are contributions to the Employees Savings Plan (401(k)) helping employees reach the Company match.
• Robust medical and life insurance packages that offer a variety of coverage options to meet your individual needs. Travel insurance is also available in certain countries/locations.
• Opportunities to learn and grow through training and mentoring work experiences community involvement and team building.
• Workplace culture empowering role-based flexibility to maximize personal productivity and balance personal needs.
• Competitive yearly vacation allowance.
• Paid time off for new parents (birthing and non-birthing including adoptive and foster parents).
• Paid time off to care for family members who are sick or injured.
• Paid time off to support volunteering and Employee Resource Groups (ERG) participation.
• Wellbeing Portal for all Dow employees our one-stop shop to promote wellbeing empowering employees to take ownership of their entire wellbeing journey.
• On-site fitness facilities to help stay healthy and active (availability varies depending on location).
• Employee discounts for online shopping cinema tickets gym memberships and more.
• Additionally some of our locations might offer:
  • Transportation allowance (availability varies depending on location)
  • Meal subsidiaries/vouchers (availability varies depending on location)
  • Carbon-neutral transportation incentives e.g. bike to work (availability varies depending on location)

Join our team we can make a difference together.

About Dow
Dow (NYSE: DOW) is one of the worlds leading materials science companies serving customers in high-growth markets such as packaging infrastructure mobility and consumer global breadth asset integration and scale focused innovation leading business positions and commitment to sustainability enable us to achieve profitable growth and help deliver a sustainable future. We operate manufacturing sites in 30countries and employ approximately36000 people. Dow delivered sales of approximately$43 billionin 2024. References to Dow or the Company mean Dow Inc. and its subsidiaries. Learn more about us and our ambition to be the most innovative customer-centric inclusive and sustainable materials science company in the world by visiting.

As part of our dedication to inclusion Dow is committed to equal opportunities in employment. We encourage every employee to bring their whole self to work each day to not only deliver more value but also have a more fulfilling career. Further information regarding Dows equal opportunities is available on .