Director Legal Thought Leadership & Editorial lead Legal
About the Thomson Reuters Marketing Team
Thomson Reuters Marketing is dedicated to serving professionals across a wide range of industry-leading products and across multiple channels through innovative and effective integrated marketing campaigns including industry shaping thought leadership and content.
This is a strategic and creative leadership opportunity to guide the global content strategy for Thomson Reuters a recognized leader in content-driven AI-powered solutions. As Director Legal Thought Leadership & Editorial you will develop and scale an expansive content engine that drives our go-to-market success strengthens brand authority and inspires global audiences.
The role will work in close partnership with demand gen marketing product marketing comms brand and business leaders to deliver messaging and themes that truly connect with our customers and showcase our thought leadership in the AI tech and legal space.
This role requires strong editorial content acumen innovative thinking excellent written and oratory communication skills relationship building and a self-driven mindset.
About the Role
The Legal Director will
Spearhead the development and stewardship of core legal editorial themes and messaging across the legal business ensuring alignment with business objectives and brand vision.
Oversee creation of original high-value content including articles reports videos long and short form video content assets that inform and inspire our audiences:
Expertise: Provide expert viewpoints new insights original research that go beyond generic information.
Value: Offer content that helps the audience understand their own challenges and opportunities and provides recommended guidance or solutions.
Credibility: Back up claims with strong research data and evidence.
Differentiation: Share valuable knowledge and insights consistently to build a reputation as a reliable and knowledgeable source.
Authenticity: Maintain a strong authentic voice and demonstrate a clear set of values.
Build the plan: extract expert points of view identify key narratives to own coordinate and drive thought leadership programs and content.
Innovate on content formats and programs;orchestrate production and distribution across paid/owned/earned and with partners influencers and set high bar for quality.
Drive demand generation and customer engagement through content that fuels digital marketing product launches executive engagements and integrated campaigns.
Collaborate closely with cross-functional teams in Marketing Product Sales and Executive Leadership to ensure a differentiated point of view consistent brand voice and narrative.
Guide the development of high-impact content themes by synthesizing industry trends expert insights and research into compelling audience-centric stories that support the full funnel.
Advocate for the voice of the customer throughout the editorial process by maintaining a deep understanding of customer personas and needs ensuring themes resonate with target audiences and address their challenges.
Innovate with Content. Use data insights and best practices including latest AI tools to optimize and improve content continuously.
Coach and scale a high-performing content team of writers strategists and leaders fostering professional development while driving results.
Locations: Dallas New York Toronto
About You
The Legal and AI Content Editorial Director will have:
8 years in content strategy development editorial leadership with a strong emphasis on multimedia content production and storytelling
Strong legal and AI background and experience
Excellent editorial judgment copywriting sensibility and attention to voice tone and detail. Comfortable with AI-powered tools and content tech stacks
Proven experience building and managing editorial calendars and content workflows at scale
Background in editorial content managementfrom blog and article planning to final production and distribution
Demonstrated ability to create and scale content programs that deliver business results (e.g. share of voice brand engagement leads)
Experience managing and collaborating with remote creative teams and external agencies
Fluency with marketing analytics platforms and applying data to optimize content performance
Familiarity with content and project management tools (e.g. Contently Writer Workfront MPRM Adobe)
#LI-TV1
Whats in it For You
Hybrid Work Model: Weve adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and physically connected.
Flexibility & Work-Life Balance: Flex My Way is a set of supportive workplace policies designed to help manage personal and professional responsibilities whether caring for family giving back to the community or finding time to refresh and reset. This builds upon our flexible work arrangements including work from anywhere for up to 8 weeks per year empowering employees to achieve a better work-life balance.
Career Development and Growth: By fostering a culture of continuous learning and skill development we prepare our talent to tackle tomorrows challenges and deliver real-world solutions. Our Grow My Way programming and skills-first approach ensures you have the tools and knowledge to grow lead and thrive in an AI-enabled future.
Industry Competitive Benefits: We offer comprehensive benefit plans to include flexible vacation two company-wide Mental Health Days off access to the Headspace app retirement savings tuition reimbursement employee incentive programs and resources for mental physical and financial wellbeing.
Culture: Globally recognized award-winning reputation for inclusion and belonging flexibility work-life balance and more. We live by our values: Obsess over our Customers Compete to Win Challenge (Y)our Thinking Act Fast / Learn Fast and Stronger Together.
Social Impact: Make an impact in your community with our Social Impact Institute. We offer employees two paid volunteer days off annually and opportunities to get involved with pro-bono consulting projects and Environmental Social and Governance (ESG) initiatives.
Making a Real-World Impact:We are one of the few companies globally that helps its customers pursue justice truth and transparency. Together with the professionals and institutions we serve we help uphold the rule of law turn the wheels of commerce catch bad actors report the facts and provide trusted unbiased information to people all over the world.
About Us
Thomson Reuters informs the way forward by bringing together the trusted content and technology that people and organizations need to make the right decisions. We serve professionals across legal tax accounting compliance government and media. Our products combine highly specialized software and insights to empower professionals with the data intelligence and solutions needed to make informed decisions and to help institutions in their pursuit of justice truth and transparency. Reuters part of Thomson Reuters is a world leading provider of trusted journalism and news.
As a global business we rely on the unique backgrounds perspectives and experiences of all employees to deliver on our business goals. To ensure we can do that we seek talented qualified employees in all our operations around the world regardless of race color sex/gender including pregnancy gender identity and expression national origin religion sexual orientation disability age marital status citizen status veteran status or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity Employer providing a drug-free workplace.
Thomson Reuters makes reasonable accommodations for applicants with disabilities including veterans with disabilities and for sincerely held religious beliefs in accordance with applicable law. If you reside in the United States and require an accommodation in the recruiting process you may contact our Human Resources Department at. Disability accommodations in the recruiting process may include things like a sign language interpreter making interview rooms accessible providing assistive technology or other relevant accommodations. Please note this email is not intended for general recruitment questions and we will promptly respond to inquiries regarding accommodations. More information on requesting an accommodation here.
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