Product Marketing Manager

About the Role

As a key member of Chimes Product Marketing team you will drive strategy execution and growth for Chimes growing portfolio of lending and credit-building products. You will translate member insights competitive intelligence and product performance data into strategies that drive awareness adoption and engagement across millions of Chime members.

This role sits at the intersection of product strategy market experience and powerful storytelling. Youll help shape how millions of members experience credit through simple transparent and empowering productsadvancing Chimes mission to unlock financial progress for all.

Youre both strategic and operational: equally comfortable shaping long-term market positioning as you are optimizing in-market performance. Youll lead with data empathy and influencepartnering with cross-functional leaders to define and execute strategies that drive measurable business impact.

The base salary offered for this role and level of experience will begin at $103680 and up to $180600. Full-time employees are also eligible for a bonus competitive equity package and benefits. The actual base salary offered may be higher depending on your location skills qualifications and experience.

In this role you can expect to

• Operate as category and product expert consulting to various business and marketing partners to support business and channel strategy
• Craft compelling positioning and messaging frameworks that speak to consumer and PR audiences.
• Build own and continuously update Product Marketing playbooks and consumer facing toolkits enabling downstream channel partners
• Support go-to-market delivery through delivery of Product Marketing playbooks target audience development and strategic channel partnership and planning.
• Monitor social sentiment conduct consumer research and competitive market to generate product and campaign insights to drive product and marketing strategy.
• Partner with product to build long-term product roadmaps through deep audience understanding driven by consumer research.
• Drive product awareness and adoption for portfolio products through partnership with lifecycle marketing
• Define success metrics own performance tracking and use experimentation to optimize adoption retention and member satisfaction
• Collaborate across lifecycle creative and analytics teams to ensure a seamless journey across acquisition onboarding usage and retention.

To thrive in this role you have

• Minimum of 7 years leading end-to-end product and performance-driven marketing campaigns
• Demonstrated experience building and launching consumer-facing banking or technology products.
• Deep consumer lending experience preferably at a high-growth fast-pace consumer consumer technology brand
• Ability to lead multiple projects simultaneously with competing priorities and deadlines
• Aligning stakeholders and production teams minding details organizing materials and leading and aligning team members.
• Results-driven with a passion for using data to build marketing campaigns that solve business problems drive business performance and resonate with our member base
• Out-of-the-box strategic thinker ready to get creative and take risks building a consumer brand from ground level.
• A reputation for excellent communications and for bringing cross-functional teams together working with designers product managers compliance finance etc.
• Experience in implementing and optimizing processes to scale product marketing to succeed in a competitive market.

#LI-AM1

A little about us

At Chime we believe that everyone can achieve financial progress. We created Chimea financial technology company not a bank*on the premise that core banking services should be helpful easy and free. Through our user-friendly tools and intuitive platforms we empower our members to take control of their finances and work towards their goals. Whether its starting a savings account purchasing a first car or home launching a business or pursuing higher education were proud to have helped millions unlock their financial potential.

Were a team of problem solvers dreamers and builders with one shared obsession: our members. From day one Chimers have worked tirelessly to out-hustle and out-execute competitors to bring our mission to life. Their grit and determination inspire us to work harder every day to deliver the very best experience possible. We each bring an owners mindset to our work refusing to be outdone and holding ourselves accountable to meet and exceed the highest bars for our teams our company and our members.

We believe in being bold dreaming big and taking risks while also working together embracing our diverse perspectives and giving each other honest feedback. Our culture remains deeply entrepreneurial encouraging every Chimer to see themselves as stewards of our mission to help everyday Americans unlock their financial progress.

We know that to achieve our mission we must earn and keep peoples trustso we hold ourselves to the highest standards of integrity in everything we do. These arent just words on a wallour values are embedded in every aspect of our business serving as a north star that guides us as we work to help millions achieve their financial potential.

Because if we dontwho will

*Chime is a financial technology company not a bank. Banking services provided by The Bancorp Bank N.A. or Stride Bank N.A. Members FDIC.

What we offer for our full-time regular employees

• Our in-office work policy is designed to keep you connected - with four days a week in the office and Fridays from home for those near one of our offices plus team and company-wide events depending on location. Whether youre coming in regularly or are part of our fully remote program youll stay engaged with your work and teammates.**
• In-office perks including backup child elder and/or pet care plus a subsidized commuter benefit to support your regular commute**
• Competitive salary based on experience**
• 401k match** plus great medical dental vision life and disability benefits
• Generous vacation policy and company-wide Chime Days bonus company-wide paid days off**
• 1% of your time off to support local community organizations of your choice
• Annual wellness stipend to use towards eligible wellness related expenses
• Up to 24 weeks of paid parental leave for birthing parents and 12 weeks of paid parental leave for non-birthing parents
• Access to Maven a family planning tool with $15k lifetime reimbursement for egg freezing fertility treatments adoption and more.
• In-person and virtual events to connect with your fellow Chimersthink cooking classes guided meditations music festivals mixology classes paint nights etc. and delicious snack boxes too!**
• A challenging and fulfilling opportunity to join one of the most experienced teams in FinTech and help millions unlock financial progress**

**Perks also available to Chime Interns.

We know that great work cant be done without a diverse team and inclusive environment. Thats why we specifically look for individuals of varying strengths skills backgrounds and ideas to join our team. We believe this gives us a competitive advantage to better serve our members and helps us all grow as Chimers and individuals.

Chime is proud to be an Equal Opportunity Employer. We consider qualified applicants without regard to race color ancestry religion sex national origin sexual orientation gender identity age marital or family status disability genetic information veteran status or any other legally protected basis under provincial federal state and local laws regulations or ordinances. We will also consider qualified applicants with criminal histories in a manner consistent with the requirements of state and local laws including the San Francisco Fair Chance Ordinance Cook County Ordinance NYC Fair Chance Act and the LA City Fair Chance Ordinance and consistent with Canadian provincial and federal laws. If you have a disability or special need that requires accommodation during any stage of the application process please contact: .

To learn more about how Chime collects and uses your personal information during the application process please see theChime Applicant Privacy Notice.