Digital Campaign Specialist (mfdx)

We are the platform turning browsing into shopping.

We are the platform turning browsing into shopping.
We connect 200 million shoppers with deals they love while boosting local sales for hundreds of top retailers and brands.
We help consumers save time and money while making smart shopping decisions and we support retailers and brands in engaging customers from online research to in-store purchases.

Ready to spark your growth with us

Who we look for

... a Digital Campaign Specialist (f/m/d) who is a true #digitalnative and has a passion for navigating the complex world of online marketing. As part of our international team of Digital Campaign Experts youll be responsible for end-to-end campaign setup and optimization all with the goal of maximizing efficiency and keeping our customers happy.

Sounds like your dream job We cant wait to receive your application. Lets join forces to create some impressive campaigns!

What you will do

• Youll take ownership of the entire campaign management process from strategic planning and setup using our internal Campaign Management tools to continuous optimization and in-depth analysis via our BI systems.
• In addition your main focus will be on setting up and optimizing Outbrain and Google Ads Display campaigns. With your expertise in digital marketing youll create campaigns that truly stand out and deliver measurable results.
• Monitoring key performance indicators such as CPC CTR and contribution margins will be a central part of your work helping you to identify opportunities and drive performance improvements.
• Using data-driven insights youll continuously refine and elevate campaign outcomes translating analytics into actionable recommendations and clear performance reports.
• Collaboration is key youll work closely with our Sales Team to ensure alignment between marketing and sales strategies supporting lead generation and conversion efforts with your expertise.

What you will need

• Youre a true Display Ads pro with solid experience in Google Ads Google Ads Editor and Outbrain (or a similar platform). Bonus points if youve already worked with Meta Ads.
• Youve gained your first experience as an Online Marketing Manager Social Media Manager Campaign Specialist or in a similar digital marketing role and youre ready to take things to the next level.
• Youre passionate about online marketing love digging into KPIs and know how to turn insights into better performance.
• Your mindset: hands-on efficient and results-driven you live by the motto Done is better than perfect.
• Youre a team player who enjoys working collaboratively taking ownership and growing with new challenges.
• Youre fluent in English (spoken and written).At our company we value diversity and actively encourage it we believe a variety of perspectives and backgrounds makes us stronger. We focus on potential rather than on having a perfect CV. If this role excites you and you believe you could grow into it even if you dont tick every single box in the requirements wed love to hear from you!

Location

Sofia

What you will find at Shopfully

• An opportunity to thrive in a rapidly scaling multinational company.
• A vibrant informal and inclusive work environment.
• We champion autonomy flexibility and a hybrid work model empowering you to own your work.
• Access to learning opportunities and regular feedback sessions.
• Enjoy our central modern offices featuring fresh snacks coffee (including vegan options!) and ergonomic setups.
• Engage in meaningful team events: offsites happy hours company parties and celebrations that unite us beyond daily tasks.
• We provide all the necessary equipment for you to work effectively and set up your workspace wherever you are.
• Benefit from additional country-specific advantages based on local contracts and practices.

Your Point of Contact

Lisa Kammler
Senior Group People & Talent Partner