Digital Marketing Specialist
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Job Location:
Monthly Salary:
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Key Responsibilities:
1. Strategy & Planning
- Assist in executing digital marketing strategies for both product lines (TeleOSS & DataCrops & Aruhat).
- Plan and schedule campaigns across LinkedIn Google Ads and email marketing.
- Collaborate with sales teams to align lead generation goals.
2. Content & Social Media
- Create and manage engaging posts videos and creatives for LinkedIn Facebook and Twitter.
- Support website content updates (blogs case studies landing pages SEO articles).
- Coordinate with design teams for visuals and creatives.
3. SEO & SEM
- Perform keyword research and on-page/off-page optimization.
- Manage Google Ads LinkedIn Ads and monitor campaign performance.
- Track analytics and suggest improvements based on performance data.
4. Email & Automation
- Manage Mailchimp or similar tools for newsletters and lead nurturing campaigns.
- Create and segment mailing lists for industry-specific outreach.
5. Analytics & Reporting
- Monitor performance through Google Analytics Search Console and social media insights.
- Prepare weekly and monthly reports showing engagement traffic and leads.
Qualifications:
- 2-3 years of experience in digital marketing (preferably for IT/software/B2B products).
- Strong understanding of LinkedIn marketing SEO Google Ads and analytics tools.
- Basic knowledge of content writing WordPress/website CMS and email automation tools.
- Ability to manage time across two brands and multiple campaigns simultaneously.
Required Skills:
Digital Marketing SEO Social Media Management Content Creation Google Ads Analytics Email Marketing Campaign Management
Key Skills
- Civil
- Anti Money Laundering
- Intelligence
- Hospitality
- Administrative Services
