Deputy General Director of Business Development & Marketing

ACG3208JOB

Our client is a leading multi-sector corporation in Vietnam seeking experienced professionals to join their firm.

Job Descriptions:

1. Investment Research & Development

• Conduct market research and develop shopping center business models aligned with customer demand and competition to ensure high commercial efficiency.
  

• Develop the investment portfolio and master plan; oversee progress of approved development projects.
  

• Manage new mall openings: tenant mix planning leasing strategy and project rollout.
  

• Optimize site planning and asset allocation across projects; review leasing policies pricing and ongoing developments.
  

• Build and update leasing policies and industry-specific strategies to improve business efficiency.
  

2. Business Development & Marketing

• Develop business and marketing policies and strategies aligned with corporate goals and revenue targets.
  

• Organize monitor and evaluate leasing performance; propose tenant mix and rental strategies to ensure sustainable growth.
  

• Lead customer development programs loyalty initiatives and customer care strategies across the retail chain.
  

• Build and implement strategic marketing plans consistent with the companys growth direction.
  

• Supervise and evaluate annual marketing campaigns; track and report on performance results.
  

• Maintain and update annual sales documents (concepts layouts brand positioning) to ensure accuracy and consistency for new mall openings.
  

3. Operations & Service Quality Management

• Develop and maintain a streamlined leasing management system to ensure high efficiency and transparency.
  

• Supervise execution of leasing contracts payment and fee management according to approved plans.
  

• Recruit train and manage professional sales and leasing teams; ensure compliance with company ethics and standards.
  

• Develop and implement customer experience and service quality strategies to enhance brand satisfaction.
  

• Deploy CRM and automation systems to manage customer data monitor business KPIs and improve decision-making.
  

Requirements

• Education:
  

• Bachelors degree or higher in Business Administration Marketing Commerce Real Estate or related fields.
  

• Experience:
  

• At least 10 years in senior management roles in retail real estate or shopping center development.
  

• Proven experience in large-scale business development leasing strategy and marketing management.
  

• Skills:
  

• Strong strategic and leadership capabilities.
  

• Excellent analytical negotiation and communication skills.
  

• Deep understanding of the retail and leasing markets customer behavior and commercial operations.
  

• High integrity discipline and professional demeanor.
  

Contact: Ha Hoang

Due to the immense number of applications only shortlisted candidates will be contacted.