Digital Marketing Technology Lead (9 Month Term)

• Evaluate requirements and challenges identified by business to identify inefficiencies and areas for improvement that could be resolved with people process or digital solutions for an enhanced digital experience.
• Collaborate with internal business units to design and implement streamlined digital solutions and processes to enhance productivity agility and service delivery resulting in our ability to meet roadmap objectives yielding high quality results
• Gather and understand business needs and user requirements to modify existing or identify new solutions from both functional requirements and technical specifications supporting daily operations.
• Prototype and test solutions using various methods and tools to ensure they meet the quality standards and expectations of the organization.
• Document and present the solutions along with features and benefits to the relevant audiences.
• Lead enhancement efforts to ensure smooth adoption of new processes systems and/or applications.
• Establish and manage vendor relationships and partnerships to ensure successful ongoing execution of digital solutions.
• Regularly assess and report on the performance of systems processes and services and identify opportunities for improvement.
• Proactively identify recommendations for continuous improvement across the MarTech stack
• Implement integrations between the MarTech stack and other external technologies with the support of IT or Transformation teams.

• 5 years of relevant work experience.
• Strong understanding of processes digital technologies MarTech stacks and industry best practices.
• Skilled and experienced with project management change management and stakeholder management.
• Ability to design and implement solutions that are secure reliable scalable and performant with the support of IT.
• Knowledge of programming languages and frameworks such as Java Python C# .NET etc.
• Familiarity with digital MarTech best practices standards and guidelines for software development and technical solutions
• Interest and willingness to learn new technologies and continuously develop new skills.
• Knowledge of software engineering principles and best practices such as agile DevOps etc.
• Strong analytical and problem-solving abilities.
• Creativity and problem-solving skills to design solutions that meet business needs and objectives.
• Effective communication and influencing skills with the ability to engage and align stakeholders at all levels of the organization and to communicate complex ideas in relatable terms.
• Experience with cloud services databases APIs and Drupal.
• Experience supporting digital marketing teams and support of MarTech stacks; SEO/SEM social media Web/CMS DNS Email SMS 3rd party Advertising/DMP Web Analytics/GA4 tagging and configuration CDP etc.

CAA Atlantic

At CAA Atlantic were not just a company; were a driving force in the modern world of Atlantic Canada. With a rich history dating back to 1947 we are deeply rooted in our region but our vision is firmly fixed on the future. Our mission To revolutionize the way people experience safety travel and well-being in the 21st century.

Serving our members with pride across the four Atlantic Provinces were not your typical organization. As a forward-thinking not-for-profit were committed to pushing the boundaries of whats possible.

If youre looking to be part of a company thats leading the charge in modernizing the travel and safety industry look no further. As a four-time recipient of the Most Trusted Brand in Canada over the past five years were on an unwavering journey to become the most trusted member-focused organization and top employer in Atlantic Canada. Join us and be part of the future with CAA Atlantic. Together well drive innovation ensure safety and redefine the way Atlantic Canada experiences the world.

Why Work With Us:

• Challenging work with an amazing team
• Strong commitment to the community and giving back (more than $50K in charitable giving to the IWK Foundation Ronald McDonald House Atlantic and the Janeway Childrens Hospital Foundation in 2022 in addition to many more)
• A competitive compensation package
• Generous paid time off based on professional experience
• Paid volunteering
• Telemedicine - provides you with 24/7 direct access to medical care and wellness services by phone or video chat
• Health and Safety of employees is the number one priority
• Complimentary Premier CAA Membership
• An in-house gym facility and/or corporate gym rate and partial reimbursement
• An innovative and dynamic work environment
• Ongoing learning and development opportunities

Our Vision: To be the most trusted and sustainable Member organization in Atlantic Canada.

Our Mission: To make a difference every day by anticipating understanding and exceeding the expectations of our Members

Our Core Values

• WE WILL BE BOLD We embrace change and encourage bold decisions to be made in pursuit of delivering positive impact and innovative solutions for our Members and our community.
• WE DO WHAT WE SAY Our Members and our Community know they can trust us to be there when we say we will to provide the safety and security they can count on and deliver the great service theyve come to expect. Our word is our bond.
• WE THINK DIFFERENTLY We create a culture built on being curious embracing new ideas backgrounds and perspectives which expands our thinking and leads to creative solutions.
• WE DO THE RIGHT THING We commit to operating in the best interest of others upholding integrity and being transparent in our actions and decision making.

Diversity and inclusion at CAA Atlantic

As a member-driven organization we are dedicated to building a workforce that reflects the diversity of the communities in which we live. It is important to us that every employee has the opportunity to reach their full potential and we recognize that diverse perspectives enhance our collective innovation creativity and allow us to provide amazing service to our Members.

Accommodation

Applicants should identify if they require accommodation during the competition process (on a confidential basis). All postings available in alternate formats upon request.