Social Media Manager and Content Creator

Must be located inNew York.Please apply by emailingwith the subject lineSocial Media Manager and Content Creator Applicationand include the following:

• Share 13 bullets on why you think youre a standout applicant for this role.
• Share 12 bullets summarizing a social initiative youre most proud of bonus points if it resulted in major audience growth viral content or measurable engagement (we love metrics!).
• Please include the social media content you created for this initiative (bonus if youre in the content).
• Share your Pickle username and your favorite creator or brand you think Pickle should collaborate with next.
• Attach your resume
• Attach any applicable portfolio or linked examples of social media content youve produced

Pickle is a rental marketplace that aims to monetize the billions of underutilized assets sitting in consumers closets and brands inventory. Users can easily tap into shared closets within their community through flexible and/or on-demand delivery options. Our goal is to provide affordable and convenient access to quality items exactly when our users need them. We are starting with P2P clothing/accessories and expanding to other categories.

Were looking for aIn-House Content Creatorto own Pickles presence across TikTok Instagram and potentially other social platforms in the near future from content creation and strategy to community engagement and content creator management. This person will define how Pickle shows up culturally online create content scale our social channels and turn them into engines for growth community and creativity.

This is a highly creative and content creation-heavy role. This role will be responsible for creating content - both static and video as we do not work with an agency. This role is ideal for someone who lives and breathes social knows how to build community and isnt afraid to jump in front of the camera or film on the go.

Salary range:$90K$120K USD benefits equity.

Requirements

Youll be a fit for this role if

Youve got the experience and creative instincts:

• 47 years of experience in social media content creation community or brand marketing roles.
• Proven ability to grow and manage social channels end-to-end from strategy to execution.
• Experience building and nurturing online communities through conversation comments and DMs.
• Youre comfortable in front of and behind the camera you understand trends lighting framing and storytelling.
• You have a sharp eye for aesthetics and understand how to build a consistent brand identity through visuals and tone.
• Proficient in video editing tools (e.g. CapCut Premiere or in-app editing) as well as design tools like Canva or Adobe Suite.

Youre creative community-driven and culturally tuned-in:

• Youre constantly plugged into fashion pop culture and internet trends you know whats going viral before it hits the mainstream. You can spot emerging creators sounds and aesthetics that align with Pickles brand world.
• You know how to translate cultural moments into platform-native content that feels authentic and engaging.
• Youre both creative and analytical: you make decisions based on engagement growth and retention metrics.
• You genuinely love engaging with people online responding to comments creating inside jokes and building a culture through conversation.
• Youre a connector you know how to collaborate with creators stylists and influencers to produce great content that aligns with Pickles tone and mission.

Youre organized and strategic:

• You can plan and execute a robust content calendar that balances culture brand storytelling community initiatives and conversion goals.
• You can collaborate cross-functionally with the growth team to support campaigns events and community initiatives.
• You thrive in fast-paced environments and adapt quickly to social trends.
• Youre scrappy if a creator drops out or a shoot falls through youll pivot and still make it work.

Bonus Points

• Early-stage startup experience you know how to move fast and wear multiple hats.
• Background in influencer marketing digital strategy or creative production.
• Experience working with paid media teams on creative optimization.
• Strong understanding of Gen Z culture fashion and TikTok trends.
• Personal social presence or portfolio showcasing video content brand storytelling or UGC-style work.

Responsibilities

• Bring Pickles brand voice & visual storytelling to life:Works closely with the Marketing Lead to turn Pickles tone positioning and creative vision into scroll-stopping platform-native content. Youll be the one creating content. Youll make the brand feel consistent whether thats through a witty TikTok caption an engaging event recap or a UGC-style ad.
• Channel Growth:Own and grow Pickles TikTok and Instagram channels driving audience growth engagement and cultural relevance. Future potential to add other social platforms to this mix.
• Community Management:Actively manage comments DMs and community interactions daily creating and maintaining a strong and loyal Pickle following.
• Creator Collaboration:Develop creator briefs and oversee content production to align with Pickles brand tone and campaign goals.
• Ads Content Strategy & Creation :Create high-performing ad content comfortable appearing and speaking in videos and producing native platform-specific ad creatives.
• Content Strategy Planning & Execution:Own the social content calendar balancing brand storytelling trend-driven content and community initiatives. Capture edit and post content daily (self-filmed event coverage creator collaborations).
• Cross-Functional Collaboration:Work closely with the growth team to amplify community events campaigns and press moments across social.
• Idea Generation & Cultural Insights:Constantly source fresh ideas social trends and cultural insights to keep Pickle at the forefront of fashion and digital culture. Identify content moments that bridge whats trending with Pickles mission and audience.
• Reporting & Data Insights:Define KPIs monitor social analytics identify learnings and optimize for performance.

• Grow within a rapidly scaling early stage startup
• Work directly with the executive team including exposure to the founders
• Pickle credits for our employees we love when the team uses Pickle!
• Competitive compensation and equity
• Healthcare (Medical Dental Vision)
• Take what you need paid time off
• Professional coaching training and development

Required Experience:

Manager