Director of Strategic Marketing
Location: Florida (Multiple Locations)
Employment Type: Full-Time Acute Care Hospital
Relocation: Available based on seniority and location
Bonus Eligibility: Yes based on seniority
Organization Overview:
A nationally recognized multi-state not-for-profit healthcare system is seeking a transformational marketing leader. This organization is known for its patient-centered mission collaborative culture and advanced clinical excellence across multiple acute care facilities. Team members benefit from a progressive learning environment enterprise-wide mobility and a strong commitment to innovation and professional growth.
Role Overview:
The Director of Strategic Marketing will lead market positioning and strategic communications to drive growth brand visibility and service line expansion. This role serves as a trusted partner to senior leadership and clinical stakeholders to influence enterprise strategy and community engagement.
Key Responsibilities:
Develop and execute comprehensive marketing strategies aligned with organizational growth objectives
Lead brand positioning digital engagement and service line marketing initiatives
Partner with executive leadership physicians and cross-functional teams to support clinical growth priorities
Analyze market intelligence competitive trends and patient insights to inform strategy
Oversee marketing budgets vendor relationships and external agency partnerships
Qualifications:
Bachelors degree in Marketing Communications Business or related discipline required
Minimum 3 years of leadership experience in healthcare marketing
Prior acute care hospital or health system marketing experience strongly preferred
About Navitas Healthcare LLC certified WBENC and one of the fastest-growing healthcare staffing firms in the US providing Medical Clinical and Non-Clinical services to numerous hospitals. We offer the most competitive pay for every position we cater. We understand this is a partnership. You will not be blindsided and your salary will be discussed upfront.
Required Experience:
Director