New Retail Digital Marketing Manager
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Job Location:
Monthly Salary:
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
职位目标
依据公司策略品牌策略及O2O团队策略结合数字化营销领域知识配合对医药O2O行业的发展理解营销工具方面的运用经验为O2O团队在数字化营销创新运营方面规划并落地持续迭代的打法重点围绕医药行业消费者持续提升的即时零售购物场景下的内容创新及人群运营推动我司产品的品牌认知以及业务的健康成长
主要工作职责:
基于不同品牌策略制定O2O侧的精准营销策略及对应的内容场景人群 结合行业最新的数字化营销知识平台工具摸索最适合所管理品牌的投流工具 逐步建立所属品牌的数据银行提高投放效率及生意转化 围绕消费者行为及O2O平台属性与跨部门联动如SMD/MKT/TMK/Sales等通力合作搭建O2O创新营销体系以及人群运营方案 与品牌相关的营销内容&物料的跨部门沟通自创物料的创意设计及制作 上级经理安排的其他相关工作内容
任职条件:
- 大学本科或以上学历
- 五年以上的市场及数字化营销领域经验外资及医药工作经验优先
- 了解数字化营销品牌营销电子商务渠道的营销模式
- 优秀的内外部沟通能力
- 熟练使用OFFICE操作系统特别是PPT制作及汇报
- 良好的英语听说读写译能力
As you apply we will ask you to share some personal information which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured Hiring Managers do not have access to this information and we will treat your information confidentially.
Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race color national origin religion sex pregnancy marital status sexual orientation gender identity/expression age disability genetic information military service covered/protected veteran status or any other federal state or local protected class.
Important note to candidates:
The Haleon recruitment team will only contact you using a Haleon email account (@). If you are not sure whether the email you received is from Haleon please get in touch.
Accommodation Requests
If you require a reasonable accommodation or other assistance to apply for a job at Haleon at any stage of the application process please let your recruiter know by providing them with a description of specific accommodations you are requesting. Well provide all reasonable accommodations to support you throughout the recruitment process and treat all information you provide us in confidence.
Required Experience:
Manager
Key Skills
- Civil
- Anti Money Laundering
- Intelligence
- Hospitality
- Administrative Services
About Company
About us We are a science-led global healthcare company with a special purpose: to help people do more, feel better, live longer. We have 3 global businesses that research, develop and manufacture innovative pharmaceutical medicines, vaccines and consumer healthcare products.
