Marketing Senior Executive

Shanghai - China

Monthly Salary: Not Disclosed

Posted on: 13 hours ago

Vacancies: 1 Vacancy

Job Summary

Who we are

Pierre Fabre is the 2nd largest dermo-cosmetics laboratory in the world the 2nd largest private French pharmaceutical group and the market leader in France for products sold over the counter in pharmacies.

Its portfolio includes several medical franchises and international brands including Pierre Fabre Oncologie Pierre Fabre Dermatologie Eau Thermale Avène Klorane Ducray René Furterer A-Derma Naturactive Pierre Fabre Oral Care.

Established in the Occitanie region since its creation and manufacturing over 95% of its products in France the Group employs some 10000 people worldwide. Its products are distributed in about 130 countries.86% of the Pierre Fabre Group is held by the Pierre Fabre Foundation a government-recognized public-interest foundation while a smaller share is owned by its employees via an employee stock ownership plan.

In 2019 Ecocert Environment assessed the Groups corporate social and environmental responsibility approach in accordance with the ISO 26000 sustainable development standard and awarded it the Excellence level.

Pierre Fabre is recognized as one of the Worlds Best Employers 2021 by Forbes. Our group is ranked in the Top 3 in the cosmetics industry and in the Top 10 in the pharmaceutical industry worldwide.

Your mission

Marketing End to End Scope

Product

1 Tracking existing product performance supporting the analysis of sales and market trends to identify opportunities for optimization and growth.

2 Study market trend and understand consumer needs for product optimization and NPD innovation.

3 Be able to independently explore product selling points and formulate product go-to-market strategies.

Digital

1 Execute marketing campaigns and brand initiatives across multiple channels (Red/TikTok/Wechat/Weibo) to drive brand awareness and engagement.

2 Control and output the product tone and main visuals including product key visuals social content and store merchandising to achieve business conversion while building brand awareness.

3 Analyze competitors latest seeding activities on various platforms summarize best practices to learn and optimization.

Requirements

1. Punctuality with plan good communication skills with cross-functions.

2. At least 3-yr working experience in marketing.

Who you are

We are convinced that diversity is a source of fulfillment social balance and complementarity for our employees which is why our offers are open to all without restriction.

Required Experience:

Senior IC

Who we are Pierre Fabre is the 2nd largest dermo-cosmetics laboratory in the world the 2nd largest private French pharmaceutical group and the market leader in France for products sold over the counter in pharmacies.Its portfolio includes several medical franchises and international brands including...