Marketing and Growth Manager

Position Overview

We are seeking a Marketing & Growth Manager to drive the execution of marketing initiatives lead generation programs and trade partnerships that accelerate company growth. This role blends hands-on execution with strategic input supporting the Director of Marketing in bringing the companys growth strategy to life. The ideal candidate thrives at the intersection of marketing partnerships and sales enablementturning strategic goals into measurable results through campaigns events and partnerships. The Marketing & Growth Manager will be responsible for executing marketing initiatives analyzing performance metrics and bringing forward innovative ideas that enhance brand visibility and pipeline growth.

Key Responsibilities

Marketing Strategy & Execution

Execute the companys marketing strategy under the guidance of the Director of Marketing.

Translate high-level marketing plans into actionable campaigns across digital event and trade channels.

Provide input on creative and strategic direction to enhance performance and brand consistency.

Track and report on key marketing metrics including lead sources campaign ROI and conversion trends.

Lead Generation

Develop and execute lead generation programs that drive high-quality inbound and partner-sourced leads.

Optimize marketing funnels in collaboration with sales to improve lead-to-close ratios.

Report on Marketing Qualified Leads (MQLs) Sales Qualified Leads (SQLs) and conversion metrics.

Trade Partnerships & Business Development

Identify secure and grow relationships with designers contractors builders and real estate professionals.

Create and execute trade and referral programs that expand the pipeline and increase referral-driven revenue.

Collaborate with the Director of Marketing to co-develop partner campaigns that align with brand strategy.

Manage partnership engagement performance reporting and ROI analysis.

Event Marketing & Brand Activation

Plan and execute high-impact showroom and trade events that generate leads and strengthen community presence.

Oversee logistics promotions vendor coordination and post-event follow-up.

Analyze event performance and report on ROI and lead conversion.

Territory Marketing & Local Growth

Support regional growth plans by tailoring marketing campaigns to local markets.

Work with the sales team to identify high-opportunity markets and drive localized awareness and leads.

Track territory-level performance and provide insights to leadership on growth opportunities.

Qualifications :

35 years of experience in marketing partnerships or business development.

Proven track record in executing marketing campaigns event management and relationship development.

Proven ability to develop and manage trade relationships

Strong ability to translate strategy into execution while contributing new ideas and innovation.

Excellent project management analytical and communication skills.

Experience using CRM systems and marketing performance tools.

Entrepreneurial mindset with accountability for measurable outcomes.

Additional Information :

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Employment Type :

Full-time