Director, GTM Transformation – Global GTM Transformation

The Global GTM Transformation & M&A team at ServiceNow helps drive clarity operational efficiency and data-informed decision-making across our global Sales Customer Success and Partner ecosystem. As we continue to scale we are seeking a Director GTM Transformation who can balance strategic thinking influence and accountability with hands-on execution.

Help shape AIs impact on how sellers work and interact with customers by collaborating across teams to drive ServiceNows go-to-market strategy. This role partners with executives in Sales Marketing Customer Success and Product to deliver transformation programs that support scalable growth and improved margins.

Key Responsibilities

GTM Strategy:

• Define GTM transformation initiatives in partnership with executive leadership focusing on revenue growth customer acquisition efficiency and cost optimization.
• Develop business cases for key transformation initiatives including expected ROI timelines and success metrics
• Identify and benchmark best-in-class GTM operating models and practices across SaaS peers and the broader enterprise ecosystem

GTM Operational Execution

• Build and manage cross-functional workstreams to deliver measurable improvements in pipeline generation conversion rates retention and CAC efficiency
• Develop and enhance operating frameworks (e.g. playbooks reporting cadences templates) that drive consistency and performance across regions and functions.
• Collaborate closely with GTM Ops Marketing Customer Success Finance Product Analytics HR and Enablement to drive priorities and deliverables

Stakeholder Engagement & Change Management

• Align senior stakeholders and communicate progress wins and lessons learned across executive audiences
• Build trusted relationships with key cross-functional partners and drive alignment on shared business objectives
• Champion a culture of execution excellence continuous improvement and ownership across the GTM Strategy team

Qualifications :

To be successful in this role you have:

• Experience in leveraging or critically thinking about how to integrate AI into work processes decision-making or problem-solving. This may include using AI-powered tools automating workflows analyzing AI-driven insights or exploring AIs potential impact on the function or industry. 
• 10 years of experience in GTM strategy or enterprise SaaS environments (combination preferred)
• Strong ability to bridge technical expertise with business priorities influencing direction and driving adoption
• Track record of driving global GTM programs with measurable impact on revenue and margin
• Experienced with executive alignment and governance for GTM transformation KPIs and OKRs across multiple initiatives
• Experienced in delivering AI-powered programs from concept through scale with measurable business impact
• Strong analytical and problem-solving skills including experience working with large datasets and building business models
• Excellent communication skills; able to develop executive-ready materials and influence at all levels.
• High sense of ownership and bias toward action; thrives in fast-paced ambiguous environments.
• Collaborative mindset and ability to lead through influence across teams and functions.
• Bachelors degree required; MBA or advanced degree a plus.
• Location: Remote / flexible

For positions in this location we offer a base pay of $215900 - $377900 plus equity (when applicable) variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline and individual total compensation will vary based on factors such as qualifications skill level competencies and work location. We also offer health plans including flexible spending accounts a 401(k) Plan with company match ESPP matching donations a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.

Not sure if you meet every qualification We still encourage you to apply! We value inclusivity welcoming candidates from diverse backgrounds including non-traditional paths. Unique experiences enrich our team and the willingness to dream big makes you an exceptional candidate!

Additional Information :

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible remote or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work. Learn more here.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color creed religion sex sexual orientation national origin or nationality ancestry age disability gender identity or expression marital status veteran status or any other category protected by addition all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. 

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process or are unable to use this online application and need an alternative method to apply please contact for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations including the U.S. Export Administration Regulations (EAR) ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

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Remote Work :

Yes

Employment Type :

Full-time