Head – Digital Business Officer

Roles and Responsibilities

Digital Business Officer will be responsible for the following.
1. Drive growth and strategic renewal by automating the firms digital sales model and
re-engineering more digitisation for the purpose of Offline channels sales digitisation.
2. Digital Integrated Channel business head deriving and driving the Business thru

• Digital Assets of the Companys Mobile App Web
• Telesales (future)
• Business Development thru Partnering with digital distributors.
• Building the brand in digital space with actively working with Marcom thru various
• properties like YouTube LinkedIn/ Insta/FB
• UI/UX testing /modelling experience building.
• Build Digital Services for Phygital Distributors- Offline relationship but transactional
• linkage and capability for Offline distributors.
• Building the Asset Allocation platform with Goal based for DIY and as a Partneroffering.
• Tie up with Third party data offering services for better profiling riskdemographical for Various Digital tie up on Risk Profiling for focused and know yourcustomer.
• Web distribution Funnel & sourcing strategy
• Increase Industry share through new digital practices.

2. Put a special focus on creating new value using digital tools platforms technologies
services and processes.
3. Collaborating closely with the Partners and Leadership you will be the driving force
behind organisations digital channel transformation.

4. Objectives of the Role Qualifications- Advanced degree in business technology or
engineering
5. Partner with marketing sales customer management and operations to define and
deliver superior customer/user experience business results and business model
innovations through state-of-the-art superior technology solutions.
6. Develop implement and ensure adoption of the right technology solutions to meet
current and future needs of the business.
7. Establishing and managing adherence to performance metrics and processes such as
lead generation prospecting sales pipeline sales processes evaluation of technology
solutions consultative selling model and market development on digital side.
8. Map the emerging space specially Fintech organizations and create deep relationships
for the company across the ecosystem.
9. Explore and build digital business through new path breaking disruptive models.
10. Work closely with departments like Distribution Management IT Operations
11. Evaluate competition products external digital ecosystem forecast for success and work
closely with product Management team to identify opportunities for new product
development maintain leadership in relevant categories.

Required Skills:

Digital Asset Management