Media Performance & Insights Consultant
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Job Location:
Mexico City - Mexico
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
- Solutioning Designing executing presenting and implementing analytic insights related to media analytics ( MMM and lift solutions) and tools to meet clients research objectives
- Ensure pro-active insights and action-oriented solutions are delivered to our clients by being an expert in your practice area(s) and data/insight storytelling with an ability to explain methodologies behind all key analytical solutions to the client
- Work as a part of an international project team that helps FMCG & Tech Durable clients measure model optimize and consult on their Media activities
- Manage team resources timelines and priorities both internally and externally sometimes consisting of moving targets and conflicting deadlines
- Coordinate project execution between teams of experts this will involve liaison with clients publishers media agencies and remote NIQ teams.
- Creatively find ways to enhance the capabilities of our Advanced Analytics team through ideation process improvements best practices skills development/coaching or cross-functional initiatives
- Drive client value successful implementation and ongoing usage/integration of analytic solutions focusing on activation based outcomes.
- Partner with the sales organization to grow the media effectiveness analytics business
- Coordinate project execution between teams of experts this will involve liaison with clients publishers media agencies and remote NIQ teams.
Qualifications :
General Skills & Competencies
- Expertise in Manufacturer Marketing and Media functions as well as media agencies
- Experience and expertise with media effectiveness analytics including marketing mix attribution model etc.
- Strong logic deductive reasoning problem solving and critical thinking skills
- Skilled & polished communicator including group presentations and storytelling
- Robust project management skills
- Demonstrated mastery in data analysis & application to client business issues including designing custom solutions to address client business objectives and deliver client value from the engagement
- Demonstrated strength in maintaining positive client relationships in complex situations & resolving client issues with the ability to interface with client executives (VPs Directors etc.)
- Strong people management and team leadership skills to promote a strong team culture positive work environment and associate skills development
- Able to work collaboratively with internal & external teams
- Strong sense of urgency and accountability to drive client outcomes
- CPG industry knowledge experience and acumen
- Consistently drives best practices process improvements and thought leadership to advance the business
Background and Technical Skills
- Bachelors degree required
- MBA or advanced/analytics degree preferred
- 3 to 5 plus years of relevant experience in Market Research Consumer Packaged Goods Consulting Analytics Media
- Strong analytic background and knowledge of statistical or data science methodologies and applications
- Strong Marketing/Research background
Additional Information :
Our Benefits
- Flexible working environment
- Volunteer time off
- LinkedIn Learning
- Employee-Assistance-Program (EAP)
About NIQ
NIQ is the worlds leading consumer intelligence company delivering the most complete understanding of consumer buying behavior and revealing new pathways to 2023 NIQ combined with GfK bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insightsdelivered with advanced analytics through state-of-the-art platformsNIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100 markets covering more than 90% of the worlds population.
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Our commitment to Diversity Equity and Inclusion
At NIQ we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race color religion sex (including pregnancy sexual orientation or gender identity) national origin age disability genetic information marital status veteran status or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion please visit the Work :
No
Employment Type :
Full-time
Key Skills
- Business Development
- Sales Experience
- Direct Sales
- Marketing
- Database Marketing
- Retail Sales
- Microsoft Powerpoint
- Native Advertising
- Content Development
- Outside Sales
- CRM Software
- negotiation
About Company
NIQ is the worlds leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holi ... View more
