Growth Lead (Real Estate)

• Strategic Development: Own Aussie Homes marketing plan across buyer and real estate agent audiences setting positioning messaging and campaign priorities to effectively take the Aussie Homes proposition to market. 

• GTM Coordination: Lead and coordinate go-to-market strategies for Aussie Homes working across the growth team to align efforts and deliver cohesive outcomes. 

• Content Creation: Develop high-quality impactful content that drives engagement and positions Aussie Homes as a market leader. Create content leveraging agreed brand and style templates and guidelines including: 

• Email content  
• Social tiles  
• Website  
• Sales collateral- B2B and B2C: Presentations emailable PDFs brochures for trade shows etc  
• Webinars: To drive leads (plus social strategies to promote webinars) 
• Blog content: Collaboration with content writing team on blog topics 

• Cross-Functional Collaboration: Build strong relationships with the content and audience team including the in-house studio to ensure consistent and compelling messaging and captivating designs that uphold the brand look/feel.  

• Trade marketing: Own trade and partnership marketing initiatives with external property partners real estate agents referral partners and industry events from strategy to asset creation and on-ground activation

• Subject Matter Expertise: Stay informed on market trends customer needs and competitive dynamics to shape marketing strategies. 

• Performance Analysis: Use data-driven insights to evaluate the success of campaigns and refine strategies accordingly. 

Qualifications :

• Marketing Experience: Proven experience in marketing with a focus on go-to-market (GTM) strategies campaign execution and cross-functional collaboration.
• Industry Expertise: Background in trade marketing within the real estate property or financial services sectors is highly desirable.
• Experience developing and executing campaigns for agent networks or channel partners including lead generation and partner enablement programs.
• Proficiency with Canva Campaign Monitor Salesforce Marketing Cloud (or equivalent CRM/automation system) and Google Analytics.
• Ability to translate business goals into marketing strategies that drive brand visibility engagement and growth while maintaining brand consistency.
• Skilled in working with creative sales partnerships and product teams to deliver integrated campaigns that enhance performance and loyalty.
• Strong ability to interpret campaign data and performance metrics to drive continuous improvement.
• Innovative thinker with a passion for fresh marketing ideas and digital engagement.

Additional Information :

Lendi Group teams operate across Australia and the Philippines. Bringing together diverse expertise innovative technology and a customer-first approach our teams work seamlessly to simplify the property journey helping Australians find buy and own property with confidence.

We support our people in a variety of ways but a few of the benefits that our people rave about include:

• A vibrant relaxed yet professional culture.
• Hybrid working arrangement designed to support work-life balance while fostering meaningful connection and collaboration.
• A holistic wellbeing programs offering 24/7 support including medical mental health and financial wellbeing services to enable our workforce to thrive at home and work.
• Generous paid Parental Leave: we celebrate our growing Lendi Group family with 18-26 weeks leave for primary carers and up to 4 weeks for secondary carers.
• An additional weeks Loyalty Leave each year after reaching 3 years service.
• Wellness initiatives with a strong focus on psychological safety.

Were committed to fostering a diverse and inclusive community at Lendi Group. We believe that a team reflecting the world around us leads to greater innovation stronger collaboration and a more engaging workplace.

Our culture is guided by our 3 core values: We Are Stronger United; Act Like You Own It; and Keep Home Loans Human. Our values are part of our core DNA that helps Lendi Group to attract engage and evolve the right talent and build best-in-class products.

This is an opportunity to shape the future of a fast-growing purpose-driven company thats transforming the homeownership journey.

Ready to contribute to Lendi Groups next chapter Apply now and be part of something big!

Remote Work :

No

Employment Type :

Full-time