Digital Marketing & Content Specialist

Digital Marketing & Content Specialist (Remote)

Contract Type: Independent Contractor Agreement
Employment Type: Full-time
Work Arrangement: 100% Remote - Open for LATAM and South Africa
Compensation: USD $1400 $2000 per month (based on experience)

Note: Only CVs written in English will be considered.

Position Overview

A global relocation and logistics organization is seeking a Digital Marketing & Content Specialist to develop manage and optimize its online content strategy. The ideal candidate will be responsible for creating compelling written materials managing SEO and paid campaigns and enhancing the brands digital presence across multiple channels. This role requires a creative thinker with strong writing skills technical knowledge and the ability to balance multiple projects in a fast-paced collaborative environment.

Key Responsibilities

• Develop and publish weekly blog content including topic ideation keyword research and original copywriting for online publication.

• Enhance digital content using SEO-driven strategies including keyword optimization metadata management link building and performance tracking to increase organic traffic.

• Create and manage Google Ads and other PPC campaigns ensuring effective budget management and ROI optimization.

• Write and manage social media posts across all major platforms; monitor engagement respond to comments and track performance.

• Prepare and distribute internal and external newsletters to support company communications.

• Manage and update the companys CRM system (HubSpot or similar) to maintain accurate marketing and customer data.

• Monitor online reviews across multiple platforms and support reputation management initiatives.

• Assist in the design and creation of marketing materials including brochures presentations tradeshow materials and other sales collateral.

• Proofread and edit marketing content to ensure accuracy consistency and brand alignment.

Qualifications and Skills

• Strong business writing and editing abilities with attention to tone grammar and brand consistency.

• Proven experience in SEO content marketing and Google Ads campaign management.

• Strong creative thinking and problem-solving skills.

• Excellent verbal communication and presentation abilities.

• Ability to multitask and meet tight deadlines.

• Strong analytical and math skills to interpret marketing metrics and campaign data.

Technical Requirements

• Proficiency in Facebook and Google Ads.

• Working knowledge of social media platforms including Instagram Facebook X (Twitter) and LinkedIn.

• Familiarity with Canva Adobe Illustrator Photoshop and Adobe Acrobat Professional.

• Proficient in Microsoft Office tools (PowerPoint Excel Word and Outlook).

• Experience using HubSpot MS Teams and WordPress.

• Familiarity with review platforms such as Google Reviews TrustPilot and Yelp is a plus.