Digital Analyst

No Relocation Assistance Offered
Job Number#169924 - Hidalgo Mexico City Mexico

Who We Are

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care Personal Care Home Care Skin Care and Pet Nutrition. Our products are trusted in more households than any other brand in the world making us a household name!

Join Colgate-Palmolive a caring innovative growth company reimagining a healthier future for people their pets and our planet. Guided by our core valuesCaring Inclusive and Courageouswe foster a culture that inspires our people to achieve common goals. Together lets build a brighter healthier future for all.

The Digital Analyst will play a key role in the brands digital strategy. This position will combine digital data analysis e-commerce optimization and brand image management across online channels. Additionally it will be responsible for managing digital communication including Community Management and Digital Public Relations ensuring message consistency for the brand across all digital touchpoints.
This role will have a comprehensive approach to driving online sales enhancing brand visibility and strengthening the relationship with the digital community.

• Digital Strategy & Planning: Collaborate on and execute the short- and long-term digital strategy for the brand ensuring alignment with business objectives and market trends.
• End-to-End Content Ownership: Own the full lifecycle of content from researching digital trends and drafting persuasive copy to creating monthly content grids scheduling posts and getting manager approval.
• Community & Influencer Management: Act as the voice of the brand managing social media platforms building audience loyalty sourcing and collaborating with influencers and ensuring continuous timely responses to all customer inquiries.
• Campaign & Event Execution: Lead the strategic planning creative development (with the design team) and launch of all digital campaigns. This includes managing real-time content capture and publication for influencer events.
• E-commerce & Sales Optimization: Implement and evaluate promotional strategies (like GWP) to drive sales and loyalty across e-retailers. Monitor and update all digital assets (images descriptions) to guarantee brand consistency and accuracy on client e-commerce sites and the Store Locator.
• Performance Analysis: Continuously monitor post-performance and conduct monthly results analysis across all digital actions and campaigns to provide data-driven recommendations for strategy adjustments.

Requirements

• Completed Bachelors Degree
• At least 1 year of experience in digital marketing
• Knowledge of Community Management strategies and Digital Public Relations (PR)
• Experience in managing digital content and marketplaces.
• Native spanish speaker advanced proficiency in English (both written and spoken) French is a plus
• Open to travel nationally

Preferred Qualifications:

• Experience in digital analysis e-commerce and/or digital marketing.
• Knowledge of web analytics tools (Google Analytics Data Studio etc.).
• Experience in managing digital content and marketplaces.

Skills

• Familiarity with social media management platforms and marketing automation tools.
• Analytical skills and results-oriented.
• Excellent communication and writing skills.
• Teamwork and project management.

Our Commitment to Inclusion
Our journey begins with our peopledeveloping strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self is treated with respect and is empowered by leadership to contribute meaningfully to our business.


Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race color religion gender gender identity sexual orientation national origin ethnicity age disability marital status veteran status (United States positions) or any other characteristic protected by law.

Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.

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