Content Lead 13 Month ContractSecondment
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Job Location:
Monthly Salary:
Posted on:
27 days ago
Vacancies:
1 Vacancy
Job Summary
Content Lead - 13 Month Contract/Secondment
Job No: 677734
Sydney - Inner Suburbs & CBD Brisbane - Inner Suburbs & CBD Melbourne - Inner Suburbs & CBD Various
Max Term Full Time
Insurance Marketing & Communications
Pay Band 5
Internal Opportunity Content Lead - 13-Month Contract/Secondment
- Location: Sydney Melbourne or Brisbane
- Function: Consumer Insurance
- Pay Band: Fixed Salary 5
Are you passionate about content social media and driving brand impact Were looking for a Content Lead to join our Brand and Customer Experience team for a 13-month internal opportunity. This role is pivotal in leading innovative marketing programs that leverage content social platforms and influencer strategies to elevate our brand presence and business outcomes.
Key Responsibilities:
- Develop and execute market-leading content and social strategies aligned with brand and business goals.
- Lead strategic influencer and creator campaigns to build brand awareness and cultural relevance.
- Collaborate with the content strategy and governance team especially in response to opportunities driven by LLM uptake.
- Plan and create high-quality content to boost brand discoverability and online visibility.
- Explore emerging paid search placements to enhance content visibility.
- Stay ahead of content and social trends providing thought leadership and best practice guidance.
- Manage social platform access setup and organic content requests.
- Build strong relationships with agency partners and internal stakeholders.
- Oversee budgets and ensure delivery to brief and budget.
- Support broader integrated brand campaigns as needed.
Key Relationships:
- Brand & Customer Experience
- Legal Risk & Compliance
- Creative and Media Agencies
- Social Platforms (Meta YouTube TikTok LinkedIn Pinterest Reddit)
- Relevant third-party partners
About You:
- Tertiary qualification in Business or Marketing (mandatory).
- 5 years of marketing experience in digital social and content (client or agency side).
- Strong communication and stakeholder engagement skills.
- Hands-on experience with social platforms and analytics.
- Proven track record in influencer and creator marketing.
- Deep understanding of social/content trends and creative best practices.
- Strong decision-making and critical thinking abilities.
- Experience managing external agencies and suppliers.
Advertised: AUS Eastern Daylight Time
Applications close: AUS Eastern Daylight Time
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