Marketing Art Director

Techland S.A.

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profile Job Location:

Warszawa - Poland

profile Monthly Salary: Not Disclosed
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

As the Marketing Art Director you will serve as the creative engine and visual lead for all marketing-facing assets of our AAA titles. You will define and execute a unified visual identity and storytelling system across key art trailers screenshots social assets and promotional campaigns while also being hands-on in production with your team. You will supervise our video team our senior marketing designer external partners and coordinate with Product Marketing and Communications but your domain is purely creative and executional. Weve built a nimble fast-turnaround team so you must thrive in a high-velocity environment and deliver premium visuals that delight players.

Your daily tasks:

  • Set the artistic vision of all marketing visuals defining mood style composition color tone and narrative across assets such as key art beauty shots screenshots trailers video assets and social creatives.
  • Work closely with the Development Art Director and Producers to ensure strong alignment between marketing and in-game visuals creating a cohesive and consistent player experience from the first key art or trailer to the final in-game world.
  • Lead and manage the video creation pipeline from storyboarding to editing motion graphics trailer direction in-engine captures or cinematic captures. Translate game themes characters and world-building into strong video storytelling and beats that work in a marketing context.
  • Supervise and mentor the senior marketing designer and the video team. Drive hands-on work create assets give feedback paint over iterate visuals and join production when needed not just ideate.
  • Ensure visual consistency and alignment between in-game art direction and marketing channels including digital social events and trailers. Maintain cohesion across platforms such as Steam PlayStation Xbox and mobile.
  • Estimate production timelines define processes and pipelines for the creative team streamline cooperation between creative development and marketing.
  • Own and elevate the quality bar of every visual asset review critique and refine until outstanding. Define quality gates and champion craft excellence.
  • Translate creative briefs into actionable visual direction and participate directly in asset creation. You must be comfortable sitting down with the team to generate iterate and produce.
  • Collaborate closely with Product and Community teams not to define campaign strategy or messaging but to bring those ideas to life visually and raise the entire teams output.
  • Act as a visual storyteller who builds narrative beats in visuals and video that connect emotionally with players highlight world character and atmosphere and support marketing objectives such as brand awareness acquisition and engagement.
  • Stay up to date with industry visual and marketing trends competitive benchmarks in game marketing awareness of formats channels video and social best practices and platform-specific constraints and bring fresh ideas to the table.

Qualifications :

  • Proven senior creative leader such as Senior Art Director or Creative Director in gaming or entertainment with hands-on production experience and leadership of visual marketing or game art teams.
  • Deep expertise in mood composition visual storytelling and executing distinctive artistic styles across multiple formats including 2D 3D and video.
  • Exceptional proficiency in creative tools and workflows including Adobe Creative Suite 3D or engine capture pipelines motion graphics and video editing.
  • Strong video-first mindset. You have directed or produced game marketing videos or trailers and understand pacing story beats motion design and editing workflows.
  • Proven ability to both lead and roll up your sleeves. You can mentor supervise and execute high-quality work yourself as part of a lean team.
  • Extensive experience in the game industry or closely related entertainment fields. You understand how visuals support player experience marketing channels and platform requirements for Steam PlayStation Xbox and mobile.
  • Excellent communicator and collaborator. You work well across product marketing community and development teams interpret briefs quickly and translate them into visuals effectively.
  • Passion for games strong visual culture and a portfolio showing high-caliber game or entertainment marketing visuals trailer captures social creative executions and key art.
  • Comfortable in a high-velocity environment delivering top-tier quality under tight turnaround times.

Nice to Have:

  • Experience in trailer direction or motion graphics.
  • Familiarity with cinematic capture workflows engine capture in Unreal Unity or in-house tools or creating world and beat visuals in engine.
  • Understanding of platform-specific visual requirements (Steam PlayStation Xbox etc.).

Additional Information :

What we can offer:

  • A wide array of benefits: private medical care life insurance pro-health campaigns gifts for different occasions.
  • An outstanding work atmosphere in a highly-skilled team of professionals with flexible working hours no dress code and full support of the dedicated HR Business Partner.
  • Many opportunities for personal development: a dedicated development budget for each employee extra two paid days for training and CSR stable career paths extensive internal and external training and financing of English and Polish language classes.
  • State-of-the-art offices filled with chillout zones a fully equipped kitchen a gym (Wrocław office) and a free car park (Warsaw limited amount of space).

Remote Work :

No


Employment Type :

Full-time

As the Marketing Art Director you will serve as the creative engine and visual lead for all marketing-facing assets of our AAA titles. You will define and execute a unified visual identity and storytelling system across key art trailers screenshots social assets and promotional campaigns while also ...
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Key Skills

  • Apple Keynote
  • Graphic Design
  • Illustration
  • Photography
  • Adobe Creative Suite
  • Digital design
  • Maya
  • Web Design
  • Adobe Dreamweaver
  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe Indesign

About Company

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Techland is one of the biggest and best-known Polish game developers with studios in Wroclaw and Warsaw. For over 30 years, we've carried a tradition of providing gamers with unforgettable experiences. We're an international team of over 550 highly-skilled professionals driven by a pa ... View more

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