Senior Event Manager
Share
Job Location:
Monthly Salary:
Posted on:
Vacancies:
Job Summary
Position Title: Senior Event Manager
Department: Events & Activations
Reports To: Head of Events / Country Head
Location: London
Employment Type: Full-time
Role Summary
The Senior Event Manager is a strategic leader and business growth driver responsible for planning managing and delivering high-profile events and activations while also bringing in new business opportunities to the agency.
This role combines operational excellence and creative vision with a hunter mentality ensuring the agency not only executes world-class events but also continuously expands its client portfolio.
The Senior Event Manager will oversee a team of event professionals manage key client relationships and actively identify pitch and secure new business opportunities contributing directly to the agencys growth and success.
Key Responsibilities
Event Strategy & Planning
Lead the strategic planning and conceptualization of events ensuring they align with client objectives and brand positioning.
Develop detailed event plans including timelines budgets and resource allocation.
Provide creative direction to elevate event concepts and guest experiences.
Identify new formats technologies and trends to innovate event design and execution.
Project & Operational Management
Oversee the end-to-end execution of events ensuring smooth operations and high-quality delivery.
Manage vendor selection negotiations and relationships to secure competitive pricing and top-tier services.
Supervise all logistics including venue management permits equipment catering and staffing.
Conduct detailed risk assessments and contingency planning for seamless execution.
Ensure compliance with health safety and legal standards.
Client Management & Relationship Building
Act as the primary point of contact for clients delivering transparency trust and proactive communication.
Lead client presentations proposals and post-event reviews.
Position yourself as a strategic advisor guiding clients on event trends strategies and innovation.
Build long-term relationships to drive repeat business and referrals.
Business Development & Growth
Actively bring in new business by identifying and pursuing potential clients projects and partnerships.
Maintain a hunter mentality continuously seeking ways to expand the agencys event portfolio.
Represent the agency at networking events industry gatherings and pitch opportunities.
Prepare and deliver compelling proposals RFP responses and pitch presentations to win new business.
Collaborate with leadership to set and achieve revenue growth targets.
Track and report on business development activities and pipeline progress.
Team Leadership & Development
Lead and mentor a team of event coordinators executives and support staff.
Foster a collaborative solutions-oriented culture focused on creativity and excellence.
Provide coaching feedback and professional development opportunities to grow team skills and capabilities.
Allocate resources effectively to ensure efficiency and high performance.
Financial Management
Build and manage event budgets ensuring cost efficiency and profitability.
Track and control expenses across all event activities.
Forecast revenue and provide regular financial updates to leadership.
Maximize ROI for both clients and the agency.
Post-Event Reporting
Conduct comprehensive event evaluations capturing success metrics and lessons learned.
Deliver detailed reports including audience data engagement insights and client feedback.
Recommend improvements to enhance future event performance.
Required Skills & Qualifications
Education & Experience
Bachelors degree in Event Management Marketing Business Communications or related field.
5-7 years of experience in event management with at least 2 years in a senior leadership role.
Proven track record of delivering large-scale events and winning new business through pitches and networking.
Technical Skills
Strong understanding of event production logistics and vendor management.
Knowledge of event tech platforms for registration engagement and analytics.
Proficiency in budgeting forecasting and financial management tools.
Familiarity with project management and CRM tools.
Soft Skills
Entrepreneurial mindset with hunter mentality for driving new business.
Exceptional leadership and team management abilities.
Strong negotiation and relationship-building skills.
Strategic thinker with creative problem-solving skills.
Excellent communication and presentation capabilities.
Ability to thrive under pressure and manage multiple projects simultaneously.
Key Performance Indicators (KPIs)
New business revenue generated from acquired clients and projects.
Growth of event accounts through repeat business and referrals.
Successful seamless execution of events within budget and timeline.
Client satisfaction and retention rates.
Team performance development and retention.
Profitability of managed projects and overall revenue growth.
Key Skills
- Splunk
- IDS
- Solarwinds
- Cybersecurity
- Hospitality Experience
- FedRAMP
- Mobile Marketing
- Event Planning
- Events Management
- Event Marketing
- Cloud Development
- Siem
